PRTODAY / NewswireToday Free press release distribution service network

Written by / Agency / Source: Intercept IT Ltd

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Women of Intercept IT Team Up with Figleaves.com for 'Be Bold' Awareness Campaign - The brave women of Intercept IT raise awareness for the need for more women in technology - Intercept-IT.com / Figleaves.com
Women of Intercept IT Team Up with Figleaves.com for 'Be Bold' Awareness Campaign

 

NewswireToday - /newswire/ - London, United Kingdom, 2011/07/20 - The brave women of Intercept IT raise awareness for the need for more women in technology - Intercept-IT.com / Figleaves.com.

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering IT Services/Network Management Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Intercept IT, the UK’s leading cloud application delivery service provider, has teamed up with its customer figleaves.com, the luxury lingerie online retailer, for an exciting integrated marketing campaign raising awareness for women in technology through its “Be Bold” campaign.

Five courageous female employees from Intercept IT happily agreed to appear in the social media campaign with a two-fold agenda. The women posed in some of figleaves.com latest styles in a campaign featuring real women to help drive attention to the need for more women in the technology field. The “Be Bold” campaign will be taking advantage of social media to spread the word far and wide.

Lauren Bradley, Marketing Manager at Intercept IT commented,“figleaves.com is one of our favourite customers because of its focus on women and its willingness to be unconventional. At Intercept IT we strive to help our customers in all areas of the business and not just their IT. This opportunity has allowed us to promote our customer and promote real women in technology. We wanted to be bold and really raise some awareness for the need for more women in technology. I’m pretty sure they’ll notice us now!”

According to the Women and Men in Science, Engineering and Technology; The UK Statistics Guide 2010 released by the UKRC, 12.3% of all people working in Science, Engineering and Technology (SET) related fields are women. Women made up 54.7 per cent of health professionals and associate professionals, but only 15.5% of all other SET professionals and associate professionals. The statistics at Intercept IT are better with women making up 19% of the workforce and 60% of the management team. However, there is always room for improvement which is why Intercept IT felt this campaign was so important.

“Even though it’s 2011 and we rely more heavily on IT than ever, women working in technology are still a rare breed. At Intercept IT we are lucky to have women working in every department; IT, sales, marketing, finance and HR but very often we can be the only woman in a meeting or event, ’ says Sara Newman, Head of Service Operations at Intercept IT. She continues,“For anyone it’s important to feel comfortable at work, from being an expert in your chosen subject to what you wear. Being a woman in IT, you can stand out like a sore thumb in certain circumstances so being comfortable right down to your choice of underwear is important!”

The day was a lot of fun for the ladies with the added benefit of learning about how to buy the right style and size for themselves from an online retailer. Vanessa Thompson, Partner Account Manager at Intercept IT, said,“It’s sometimes hard to get to the shops when you’re working all of the time, so online is very handy! I had a great time in hair and make-up, met a great bunch of people and my underwear set is gorgeous – I will definitely be having a look online!”

“It was an absolute pleasure to have the ladies from Intercept IT here at Figleaves.com HQ for the day. They all looked gorgeous and we fully support their ‘Be Bold’ campaign which is so empowering to women. We hope that the campaign helps to raise awareness for women in the IT industry,” Keeley Toomey, Marketing Communications Executive at figleaves.com.

About Intercept IT

Intercept IT (intercept-it.com) is the UK’s leading cloud computing and virtualisation service provider. Since 2002 the company has helped organisations of all sizes reap the rewards of cloud computing, via a range of solutions catering for public, private and hybrid clouds. From the desktop to the data centre, Intercept IT delivers virtualised solutions and services that reduce costs, improve user performance and increase business agility. To date more than 60,000 users rely every day upon Intercept IT’s services.

About figleaves.com

figleaves.com is the ultimate online destination for lingerie, underwear, loungewear, swimwear, nightwear and shapewear - for men and women. Each season it launches thousands of new items and ideas across the site. Over 1.2 million customers visit the website each month and it delivers from its warehouse in the UK to over 100 countries. For further information, follow updates on Twitter @figleaveshome.

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering IT Services/Network Management Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Written by / Agency / Source: Intercept IT Ltd

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick Newswire Today Visibility Checker

 

Distribution / Indexing: [+]

 
 
# # #
 
 
  Your Banner Ad showing on ALL
IT Services/Network Management articles,
CATCH Visitors via Your Competitors Announcements!


Women of Intercept IT Team Up with Figleaves.com for 'Be Bold' Awareness Campaign

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name Newswire Today and LINK as the source.
 
  Is this your article?
Activate ALL web links and social stream by Upgrading to Press Release PREMIUM Plan Now!

|
Publisher Contact: Lauren Bradley - Intercept-IT.com 
+44(0)20 7743 0171 marketing[.]intercept-it.com
 
Newswire Today - PRZOOM / PRTODAY disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Intercept IT Ltd securities in any jurisdiction including any other companies listed or named in this release.

IT Services/Network Management via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!


Read Latest Articles From Intercept IT Ltd / Company Profile


Read IT Services/Network Management Most Recent Related Newswires:

Radware Powers XO Communications New DDoS Mitigation Service
Columbia College Chicago Builds E-Learning Network on ADVA FSP 3000
Strategic Integration Partners Significantly Increases Cloud Sales 200% with The Evolve IP OneCloud™
AlgoMatch and Arista 7160 Series Drive Advanced Network Enforcement
DigitalRoute to Attend TM Forum Asia on December 7-8 in Singapore
Evolve IP Honored with BroadSoft ‘Game Changer’ Award
ADVA Optical Networking Introduces Ensemble SmartWAN to Accelerate Virtualized SD-WAN
NEC Enhances Security At The 2016 APEC Economic Leaders' Week in Peru
Philip Linehan Joins EDTS as Sales Executive in Carolinas, Georgia
Multipharma Signs Five-year Contract with Damovo for Transformation Towards New Way of Working
Marcus by Goldman Sachs Deploys Finacle Solution on Cloud for its New Online Lending Business
ICSA Labs Affirms Radware's DDoS Mitigation Software and Testing Methodology
Verint Receives Frost & Sullivan’s Best Practices in New Product Innovation Award for Robotic Process Automation
NEC Participates in Global Wireless Summit 2016
Oscilloquartz Synchronizes Indian Defense’s National Transport Network

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
NewswireToday Celebrates 10 Years in Business


PREMIUM Members


Visit  BizJobs.com

Visit  Triggr & Bloom





 
  ©2016 Newswire Today — Limelon Advertising, Co.
Home | About | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneurs newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today - NOT affiliated with PRNewswire as we declined their partnership offer in 2013
 
PRTODAY & NewswireTODAY are NOT affiliated with USA TODAY (usatoday.com)