NewswireToday - /newswire/ -
Long Beach, CA, United States, 2011/06/20 - Gunn/Jerkens recently announced the promotion of Jennifer Fidelman to Vice President, Strategic Marketing. With over 13 years of experience, Fidelman is excited to provide strong leadership and work toward meeting specific goals for the company.
A graduate of the University of the Pacific in Stockton, California, Fidelman joined the Gunn/Jerkens team in February of 2009. Since starting at the marketing firm, she has focused on new business development, strategic marketing and planning for clients and has led several successful marketing campaigns in the process. Now with her promotion to vice president, Fidelman will provide strong leadership in the development and implementation of short- and long-term marketing strategies and goals to meet specific targets for the company and its clients.
"Within our team, Jennifer demonstrates judicious leadership and willingly embraces additional responsibilities while developing and implementing marketing and communications strategies with the aim of growing the business and enhancing the brand for both Gunn/Jerkens and our clients,” stated Linda Gunn, president of Gunn/Jerkens. "Since joining Gunn/Jerkens, Jennifer has exhibited drive and motivation to help push us forward. We welcome her as a key member of our executive team and look forward to the significant impact she’ll continue to make on Gunn/Jerkens’ strategic direction and continued growth. Her promotion is extremely well deserved.”
Fidelman brings over thirteen years of marketing experience to the new position, including several years serving as vice president at Roddan Paolucci Roddan Advertising and Public Relations, a boutique marketing firm in Palos Verdes Estates. As vice president, Fidelman was involved in strategic planning and client services for a variety of large-scale master plan clients. Prior to her employment at Roddan, Fidelman directed marketing activities for Playa Vista, the 1,086-acre residential and mixed-use community on the Westside of Los Angeles.
“I’m very excited to be part of such a creative and talented team,” said Fidelman. “Gunn/Jerkens has given me so many great opportunities, and it’s truly an honor to know that my leadership is valued at this firm. With our current growth and success, my new responsibilities couldn’t have come at a better time. I couldn’t be more thrilled to contribute to the future of this company.”
An active member in the Building Industry Association (BIA) Sales and Marketing Council as well as the Urban Land Institute, Fidelman also dedicates much of her time to the “Team in Training” program for The Leukemia and Lymphoma Society. Most recently, she completed the Lavaman Triathlon held in Waikoloa, Hawaii, and plans to compete in her first half Ironman triathlon later this year.
Founded in 1983, Gunn/Jerkens Marketing Communications (gunnjerkens.com) is a premier Long Beach-based marketing communications firm specializing in real estate marketing and advertising. A leader in the industry, Gunn/Jerkens prides itself on providing fully integrated branding and marketing solutions that embrace the future and propel marketing to new heights, utilizing the latest trends in mobile, web and social media. With a passionate commitment to excellence and superior quality, Gunn/Jerkens works closely with clients to ensure they receive measurable results and are kept up to date and in touch with their target markets.
Gunn/Jerkens has received considerable industry recognition for its efforts in strategic marketing and advertising in the home building market. Among its most recent accomplishments, the company was presented with two coveted awards at this year’s Nationals for Best Integrated Internet Marketing Campaign and Best Special Promotion, honoring its ground-breaking marketing of the master-planned community of Valencia, CA as Awesometown. The agency was also the recipient of the 2010 SoCal Awards for Best Website for an Associate or Supplier and Best Overall Internet Campaign.