Starr Tincup, an integrated marketing firm that serves software and services companies through customer selection, acquisition and retention, participated Sept. 11 in the fifth-annual Freedom Day, a community service day hosted by the Entrepreneurs Foundation of North Texas (EFNT). More than 265 volunteers representing 30 companies affiliated with the EFNT network participated in the service day honoring those whose lives were changed by the events of Sept. 11, 2001.
Starr Tincup volunteers met at William L. Cabell Elementary School in Dallas for a kickoff ceremony, followed by a day of community service. This year EFNT partnered with Junior Achievement to implement a one-day business skills curriculum for elementary students. Eight Starr Tincup employees taught students about Junior Achievement’s basic business curriculum to help them succeed as contributing members of the community. Two other Starr Tincup volunteers worked outdoors on tasks such as painting picnic tables and carports, trimming trees and removing brush.
“It’s deeply inspiring to see so many good corporate citizens come together to honor an important day in our history, while at the same time benefiting their communities and strengthening their companies,” said Pam Gerber, director of EFNT.
“This was our first year to participate in the event,” said J. William Tincup, principal and co-founder of Starr Tincup. “At first you think of all the things you need to do on a day off from work. But then you go through this emotional and intellectual process when you’re out there volunteering, and you start to realize that you’re needed out in the community. Those kids you are teaching and talking to are listening to you because they need you, and that’s what makes it worth it.”
About Starr Tincup
Starr Tincup is an integrated marketing firm for business-to-business software and services companies. The company helps its clients select, acquire and retain customers through direct and indirect channels. The scope of services includes the development and execution of market research, sales and marketing process, marketing programs, and best-of-breed sales and marketing technology implementation and integration.
For more about Starr Tincup, visit their website at starrtincup.com or read their blog.