NewswireToday - /newswire/ -
Rancho Cucamonga, CA, United States, 2011/04/20 - Crossfire Marketing Group launches their new parent website. The new site boasts enhanced resources, superior usability, layout and design as well as beefed up SEO efforts - Crossfire1.com.
Crossfire Marketing Group is launching its newly redesigned website today in order to extend its reach to a global community that it lacked with their initial offering. The company is increasing their visibility in markets that it had not been a power in previously by informing the general public as well as all sizes of business of their specialty services offered coupled with the backbone of the company—their sales and marketing services. The redesign incorporates bold colors and graphics and completely new navigational tools.
“Our online visitors will now experience a more vibrant and seamless view of Crossfire and our deep online resources,” says Mickey Gross, President and CEO of Crossfire Marketing Group. “In the same way that Crossfire itself unites many different platforms of marketing and sales, the redesign of the Crossfire Marketing Group site creates a new home in cyberspace for the wide-ranging resources of the company as a whole. Our new site is likened to an open house in that we’ve streamlined access to our company and partners making visits to Crossfire more exciting and informative than ever before.”
Deeper Content and Increased Access
In addition to the bolder colors and graphics and updated navigation tools, the new website offers users richer content in order to learn more about Crossfire, their history, and the direction and focus they’re headed in these days. If a visitor is unsure where to exactly look for specific information on crossfire1.com, the newly developed site-wide search engine will help.
Among the features on crossfire1.com’s home page is a ‘quick launch’ with a brief expose for each that mirrors the upper navigation tabs on the page. These launches take visitors quickly to the page they’re looking for and allow them to read a summary beforehand. As mentioned earlier, each of the quick launches has its own identity with a new, bold color accentuating the box it resides in.
Crossfire Marketing Group’s previous website was cumbersome when it came to accessing the pages you were looking for—the redesigned site is effortless, almost flawless in design with no detail overlooked. “We wanted to reward people for visiting our site with solid content—nothing boring, you know, all about us, us, us,” said Gross. “We listened to the comments from visitors of the previous site and to our own team about any issues and the one that kept popping up was navigation—hands down that was our biggest downfall. I am proud to show off the new site and its accomplishments.”
Crossfire Marketing Group’s website team, led by project manager Michelle Portteus, has been developing the new design over the past two months, working with other members of the staff across CMG to better support the effort.
“This new design was created specifically for our on-line audience of both general visitors and those who are searching for a multi-faceted sales and marketing team to handle their needs,” says Portteus. “Loaded with rich content, bold colors, updated navigation, and beefed up SEO, the newly redesigned website will help make Crossfire’s extensive resources more attractive and accessible to a global audience.”
About Crossfire Marketing Group
Founded in 2000, Crossfire Marketing Group (crossfire1.com) provides strategic marketing services to a diverse client base, ranging from outbound telemarketing, inbound customer service, website creation and hosting, email campaigns and direct marketing, merchant processing and IT technical support.