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Farmington, CT, United States, 2011/04/18 - ElectroniCast forecasts continued revenue gains for microwave video link equipment used in the U.S. Electronic News Gathering/Outside Broadcasts (ENG/OB) industry sector - GII.co.jp.
Global Information, Inc. presents a new market research report,“United States Microwave Link Equipment Used in Electronic News Gathering/Outside Broadcast (ENG/OB) Market Review and Forecast (2010-2017)” by ElectroniCast Consultants.
The Vitec Group plc continues to dominate the U.S. market for the selected microwave video link Electronic News Gathering/Outside Broadcast (ENG/OB) equipment quantified in the latest market analysis from ElectroniCast, a leading market research consultancy for the communications industry. According to Stephen Montgomery, president of International Business at ElectroniCast,“other competitors from the APAC region and Europe (HQ-based), as well as specialty product concerns in the United States round-off the competitive environment.” For broader implementation of microwave products in the electronic news gathering/outside broadcast sector, Montgomery adds that “partnerships among system equipment manufacturers, installers/integrators and designers (service entities/rentals, etc.) are becoming critical.”
While total consumption value for microwave link equipment in the US market increased by only 2.2% in 2010 versus 2009, market prospects for Electronic News Gathering (ENG) and Outside Broadcast (OB) have markedly improved. One explanation for the nominal increase is that the average selling price (ASP) of devices decreased and hence, partially offset consumption value gains.
• Transmitters held 81% relative market share and led 2010 consumption value of ENG/OB and Live Event microwave link equipment.
• Transmitter category is forecast to increase at an average annual growth rate of 3.7% through 2017.
• Moderate and steady growth is expected for three top-level equipment types: transmitters, receivers and antennas.
• Growth opportunity for suppliers to meet growing demand for rugged, smaller/lighter, easy-to-use, and more affordable products and solutions.
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