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Garmin Distribution Africa Pty Ltd Selects NAVTEQ for South Africa Maps for its New Nüvi Range of Personal Navigation Devices - NAVTEQ premium content to be leveraged with the integration of map data for South Africa and location content (Nasdaq: GRMN)
Garmin Distribution Africa Pty Ltd Selects NAVTEQ for South Africa Maps for its New Nüvi Range of Personal Navigation Devices

 

NewswireToday - /newswire/ - Cape Town, South Africa, 2011/04/13 - NAVTEQ premium content to be leveraged with the integration of map data for South Africa and location content (Nasdaq: GRMN).

   
 
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NAVTEQ, the leading global provider of maps, traffic and location data enabling navigation, location-based services and mobile advertising around the world, has announced that Garmin Distribution Africa has chosen NAVTEQ® maps for South Africa and enhanced content for its new nüvi devices. Garmin has access to NAVTEQ map data worldwide (currently available in 84 countries and territories), through a long-term global contract between the two companies, and is further extending its reach with the implementation of coverage in South Africa.

Dawn Ramsay, General Manager Garmin (Europe) Ltd commented,“Garmin has utilised NAVTEQ maps and content for the majority of the countries we serve over the last 10 years. This agreement has led to world firsts, such as individual lane guidance and improved junction views, helping our customers navigate with accuracy and ease. The integration of the NAVTEQ map for South Africa will continue to make sure that our consumers receive the best navigational experience available on the market today.”

Made available this week on the Garmin nüvi 2200, 2300, 2360LT, 2460LT, 3760LT and 3790LT, the NAVTEQ map for South Africa includes the country’s entire 554,361 kilometres of road network - stretching from the Kruger National Park in the North down to Cape Town on the Southern tip. There are also over 180,000 Points of Interest in 71 different categories featuring destinations such as fuel stations, restaurants, banks and ATMs, hotels and tourist attractions, more.

The Garmin nuvï devices also feature a range of pre-loaded South African content and services including a subset of NAVTEQ’s Tracks4Africa: Off-Road Guide, which is a subset of the full product version. The Tracks4Africa: Off-Road Guide content enables turn-by-turn navigation off the beaten path; waypoint information; and guidance on biking and hiking trails. Other NAVTEQ content features 3D Landmarks, generic displays of road signs and junctions, information to support Lane Assist functionality, speed limits and a broad range of road conditions which all help guide drivers efficiently and effectively on the road network.

“The new nüvi 3700 series moves navigation forward in leaps and bounds. This multi-award winning GPS is the thinnest device available today and draws its intelligence from the data available within the information supplied by NAVTEQ. More live services are expected to launch later this year in South Africa with the Introduction of nuLink connected devices, helping to keep users up-to-date with the latest lifestyle information available through Garmin’s extensive live services,” added Walter Mech, Group Sales and Marketing Director, Garmin Distribution Africa (Pty) Ltd.

NAVTEQ digital map data is built on the roads of the world by over one thousand NAVTEQ geographic analysts who drive millions of kilometres every year collecting and verifying data. They all work with the same technology and processes, combined with local knowledge and sources, to produce a single global specification for a database which currently features over 32 million kilometres of roadway. The company is also continually developing the exciting new content expected by today’s demanding consumers.

"With comprehensive NAVTEQ maps and location content, Garmin will continue to deliver the quality navigation experience South African drivers expect”, concluded Yiannis Moissidis, vice president, Sales Middle-East, Africa, Russia & Balkans. "We are delighted to support Garmin's leadership by strengthening our relationship even further and extending our collaboration into new regions. The result is a great value add for consumers in South Africa and around the world.”

About NAVTEQ
NAVTEQ is the leading global provider of location content in the form of maps, traffic and places data that enables navigation, location-based services and mobile advertising around the world. NAVTEQ supplies precise, comprehensive location content to power automotive navigation systems, portable and wireless devices, Internet-based mapping applications and government and business solutions. The Chicago-based company was founded in 1985 and has more than 5,400 employees located in 214 offices in 49 countries.

For more information on NAVTEQ, please visit corporate.navteq.com. This NAVTEQ press release and other news are available at press.navteq.com. Join NAVTEQ on Facebook at facebook.com/NAVTEQCompany and Twitter at @NAVTEQ.

NAVTEQ is a trademark in the U.S. and other countries. All rights reserved.

About Garmin International, Inc.
Garmin International Inc. is a subsidiary of Garmin Ltd (Nasdaq: GRMN), the global leader in satellite navigation. Since 1989, this group of companies has designed, manufactured, marketed and sold navigation, communication and information devices and applications – most of which are enabled by GPS technology. Garmin’s products serve automotive, mobile, wireless, outdoor recreation, marine, aviation, and OEM applications. Garmin Ltd. is incorporated in Switzerland, and its principal subsidiaries are located in the United States, Taiwan and the United Kingdom. For more information, visit Garmin's virtual pressroom at garmin.com/pressroom or contact the Media Relations department at 913-397-8200. Garmin, StreetPilot and My-Cast are registered trademarks, and ecoRoute and Garmin Tracker are trademarks, of Garmin Ltd. or its subsidiaries.
All other brands, product names, company names, trademarks and service marks are the properties of their respective owners. All rights reserved.

For further information: Bob Richter, +1-212-802-8588, bob[.]richtermedia.com, for NAVTEQ

 
 
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Written by / Agency / Source: NAVTEQ North America, LLC

 
 

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Garmin Distribution Africa Pty Ltd Selects NAVTEQ for South Africa Maps for its New Nüvi Range of Personal Navigation Devices

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Publisher Contact: Kim Isele - NAVTEQ.com 
312-894-7719 kim.isele[.]navteq.com
 
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