Xactly Corporation, the leader in on-demand sales performance management (SPM), has extended its management team with the appointment of Christopher Newton to vice president of marketing. Newton will be responsible for all aspects of Xactly’s worldwide marketing, including corporate marketing initiatives, lead generation and product marketing.
“Xactly continues to see phenomenal growth as customers look to automate the management and payment of sales commissions and transform sales compensation into a strategic, behavior altering weapon,” said Christopher Cabrera, president and CEO, Xactly Corporation. “As the market improves, companies are increasingly looking to reinvigorate their sales teams and improve operational efficiencies and business results. Newton brings extensive marketing experience to his new role that will further help us capitalize on new market opportunities, while continuing to deliver leading products and services to our customers around the globe.”
The appointment will reinforce Xactly’s solid management team and further support its strong company and market momentum. Xactly has delivered record business performance every year since its inception – including increasing year-over-year revenues by more than 50 percent in both 2009 and 2010 and growing its customer base by more than 60 percent in 2010. In the past year, Xactly also received an investment from leading partner salesforce.com, received a “positive” rating in Gartner’s “MarketScope for Sales Incentive Compensation Management Software” report, and was named number three out of more than 5,700 companies in The Wall Street Journal’s prestigious list of the “Top 50 Venture-Backed Companies.” 1,2
Newton’s Strong Marketing Background to Help Further Xactly’s Market Momentum
Newton brings more than a decade of cloud and enterprise software marketing experience to the role of vice president of marketing for Xactly. He most recently held the position of vice president of marketing for Ketera, where he helped the company transform its market position and grow paid subscriber memberships by more than 200 percent – leading to an acquisition by Rearden Commerce. Prior, he held senior marketing positions at M-Factor, where he helped double sales bookings in one year, and Siebel Systems, where he managed product marketing initiatives for one of the company’s fastest-growing CRM product lines. Newton served as an officer and pilot in the United States Navy for seven years. He holds a Bachelor of Science in Electrical Engineering from Rice University and an MBA from Harvard Graduate School of Business Administration.
“Sales compensation management continues to demonstrate stellar market growth – and Xactly is clearly heading the charge as the industry’s leading on-demand SPM provider,” said Newton. “I look forward to helping drive continued company success and further educating customers and prospects on how sales compensation can transform their sales organization, improve operational performance and deliver better bottom line results.”
About Xactly Corporation
Xactly Corporation (xactlycorp.com) is the market leader in on-demand sales performance management. The company’s SPM Suite of products, enables sales and finance executives to design, implement, manage, audit and optimize sales compensation management programs easily and affordably. Xactly’s solutions automate the process of aggregating data from disparate systems into a secure, hosted repository, and enable companies to leverage this business data, which is the lifeblood of sales performance management. Xactly helps companies improve operational performance, optimize sales effectiveness, proactively manage risk and compliance, and maximize profits. The Xactly family of products is used by sales and finance executives, compensation analysts, sales operations and sales professionals across a variety of industries, ranging from SMBs to large enterprises. For more information, visit the website or call 1-866-GO-XACTLY.
1. Gartner “MarketScope for Sales Incentive Compensation Management Software,” Michael Dunne, March 5, 2010.
1. The Wall Street Journal,“Web in Money Magnet – The Top 50 Venture-Backed Companies,” Colleen Debaise and Scott Austin, March 10, 2011
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