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Bharti Airtel Adds Another Dimension to its Strategy of Multi Screen Convergence - Launches Airtel Broadband TV - India's leading telecommunications company, Bharti airtel today announced the launch of '‘airtel broadband TV'
Bharti Airtel Adds Another Dimension to its Strategy of Multi Screen Convergence - Launches Airtel Broadband TV

 

NewswireToday - /newswire/ - New Delhi, India, 2011/03/14 - India's leading telecommunications company, Bharti airtel today announced the launch of '‘airtel broadband TV'.

   
 
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• Now enjoy live TV on your computer - includes 28 Live, 19 Video on Demand (VoD) channels and 12 Movies;
• Watch TV without having to buy an extra TV set or cable connection or set top box or air antenna;
• Attractive Monthly Subscription Packs starting at INR 49 with no additional bandwidth consumption charges.

Adding another dimension to its strategy of multi-screen convergence, airtel broadband TV is a unique service which enables the customers to watch live TV on their computers or laptops. Customers can now watch TV without having to buy an extra TV set or cable connection/set top box or an air antenna by simply subscribing to airtel broadband TV with attractive monthly subscription packs starting at INR 49!

The 28 Live TV channels are across genres, languages and include the likes of UTV Bindass, UTV Movies, Bloomberg UTV, TLC, Animal Planet, all Discovery channels, Sakshi TV, Live India, NE TV, Otv News, Suvarna News and Tarang Music. airtel broadband TV also works on Wi-Fi giving customers the freedom to watch TV anywhere in their homes. Besides, while watching airtel broadband TV one can multi-task like browsing the net and working on the laptop or computer at the same time.

According to Girish Mehta, Chief Marketing Officer, Telemedia Services, Bharti airtel, "We are delighted to announce the launch of airtel broadband TV for our valued customers. Revolutionizing the TV watching experience, this initiative is part of our larger commitment to offer an enhanced broadband experience to our customers. We will soon be adding more content under news, soap and infotainment categories."

Customers can choose from airtel's easy-to-understand 3G tariff plans, which have been crafted to prevent 'bill shock' and help customers monitor their consumption of data with personalised data usage limits and alerts. airtel 3G services can and enjoy the benefits of fast 3G connectivity on the device of their choice - mobile handset, laptops or tablets.

What's more-bandwidth consumption for watching airtel broadband TV will not add to the customers' Broadband Plan data usage, except for users in Noida and Punjab.

To avail this service all that airtel broadband customers need to do is visit airtellive.com and subscribe to their Monthly Subscription Pack of choice by clicking on the Live TV option. Currently, customers have the option to watch 28 Live, 19 VOD (Video on demand) channels and 12 movies basis the chosen subscription plan. Watching broadband TV requires standard Macromedia Flash player version 10.2 and no other specific software.

Details of Monthly Subscription Plans:

• Gold Pack - All channels with Voice on Demand and movies for Rs 99/, per month;
• Night Pack - All channels with Voice on Demand and movies for Rs 49/, per month from 9PM - 9AM;
• My Pack - Any 3 chosen channels for Rs 49/- per month.

About Bharti Airtel Limited
Bharti Airtel Limited (airtel.in) is a leading global telecommunications company with operations in 19 countries across Asia and Africa. The company offers mobile voice & data services, fixed line, high speed broadband, IPTV, DTH, turnkey telecom solutions for enterprises and national & international long distance services to carriers. Bharti airtel has been ranked among the six best performing technology companies in the world by BusinessWeek. Bharti airtel had over 211 million customers across its operations at the end of January 2011.

 
 
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Written by / Agency / Source: Bharti Airtel Ltd (A Bharti Enterprise)

 
 

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Bharti Airtel Adds Another Dimension to its Strategy of Multi Screen Convergence - Launches Airtel Broadband TV

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Publisher Contact: AirtelBroadband.in 
+91-124-4222 222 airtel.communications[.]airtel.in
 
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IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Bharti Airtel Ltd (A Bharti Enterprise) securities in any jurisdiction including any other companies listed or named in this release.

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