BlueStar, a leading global distributor of ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and ID & Security technology solutions, will join a select group of companies as a tenant in the new Cleveland Medical Mart & Convention Center. Designed to foster a collaborative environment for medical industry buyers and sellers, the Medical Mart is the world’s only merchandise and trade show facility targeted specifically at the medical and healthcare industries. It represents a significant step forward in the medical merchandising field, as well as a substantial resource for northeastern Ohio and the entire Great Lakes region. BlueStar’s invitation to be part of the facility’s launch represents a considerable opportunity for the company and its reseller partners.
“BlueStar’s participation in Cleveland’s new Medical Mart will allow us to bring substantial value to our healthcare reseller program and our partners”, says Mike Byington, Vice President of Business Development at BlueStar. “The technology solutions that we will showcase at the Mart will create exposure and demand with the international healthcare visitors and associations that will be drawn there. BlueStar will drive this business through our channel partners to sell and implement and to help them grow their businesses.”
Construction of the Medical Mart recently began after a groundbreaking ceremony that featured more than 600 businesses, civic, community, and political leaders. The Medical Mart has announced 57 tenants, and BlueStar is among this select group. Medical Mart tenants include a wide range of healthcare market providers, including companies specializing in medical devices, device development, healthcare information technology, healthcare design, medical education, healthcare media and healthcare providers.
Set to open in the fall of 2013, the Medical Mart has already scheduled 31 conferences, conventions and trade shows. The world’s first comprehensive marketplace to combine permanent showrooms, a Class-A exhibition hall, and conference facilities, the facility will total more than one million square feet of meeting and showroom space. The 235,000 square foot Medical Mart will house permanent showrooms for major medical manufacturers and service providers. The trade show facility will boast approximately 230,000 square feet of exhibit space, and the conference center will add 60,000 square feet of high-tech meeting rooms, as well as a 30,000-square-foot Grand Ballroom.
BlueStar’s status as an original tenant of the Medical Mart will provide its network of resellers access to some of the healthcare industry’s top companies, including medical facilities, healthcare IT companies, device manufacturers, medical furnishing companies, and other related service providers. Northeast Ohio also hosts more than 400 bioscience companies, the world-renowned Cleveland Clinic, and a range of medical facilities employing more than 120,000 healthcare workers. Cleveland’s healthcare institutions are some of the world’s largest purchasers of medical products, representing added potential for companies exhibiting at the Medical Mart.
BlueStar (bluestarinc.com) is the leading global distributor of solutions-based ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and ID & Security technology. BlueStar works exclusively with value-added resellers, providing them with complete solutions, business development, and marketing support. The company brings unequaled expertise to the market, offers award-winning technical support, and is an authorized service center for a growing number of manufacturers. BlueStar is the exclusive distributor for the In-a-Box Solutions Series, delivering hardware, software and critical accessories in one bundle, with technology solutions across all of the verticals. For more information about BlueStar value-adds for VARs and independent software developers, please contact a BlueStar Account Executive at 1-800-354-9776 or visit the website.
About the Cleveland Medical Mart & Convention Center
Designed to bring buyers and sellers together, Cleveland Medical Mart & Convention Center (clevelandmedicalmart.com) is the world’s only facility targeted specifically to the medical and healthcare industries. It is the first comprehensive marketplace to combine permanent showrooms, a Class-A exhibition hall, and state-of-the-art conference facilities tailored to the needs of the medical marketplace. The one million square foot facility is expected to open in 2013.