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Savoury Snacks market is forecast to grow at an average annual real -0.54%during the 2009 - 2012 period, compared to 0.51% for the total food and drink market.
More than 391 companies are involved in Savoury Snacks Industry across Europe, with the Top-10 companies supplying 66.4% of the market. Current major players are PepsiCo with a market share of 21.5%, followed by Finalrealm (8.5%) and Intersnack (7.8%). FFT tracks and incorporates M&A activity on a continuous basis.
Savoury Snacks Markets covers Nuts, Savoury biscuits, Extruded snacks and Potato crisps - in the 16 countries of Europe. Thus, 64 country and product markets are covered, with PepsiCo have a leading presence, being present in 41 markets.
Top ten companies in the Savoury Snacks:
BC Partners, Finalrealm, Granaria, Herkules PEF, Intersnack, Kraft Foods, Lorenz Snack, PepsiCo, P&G, Unichips Int'l (Market Shares & Ranking for free in the Synopsis).
Country Markets
The largest country market is the United Kingdom, makes up 32% of the total 2009 West European savoury snacks market, worth Euros 12.4 billion (for 15% of the total population), the 3 largest West European country markets, including Germany and Spain, make up 58% of the total West European soft drinks market (for 46% of the total population) and the 5 largest country markets, including France and Italy, make up 74% of the West European market (for 77% of the total population).
The best 3 countries market performances based on annual real % growth (2004-2009) are Italy (+3.6%), Spain (+3.4%) and Norway (+3.2%).
Product Markets
The largest product market (among the 4 products currently selected) is Potato Crisps, which makes up 39% of the total 2009 European savoury snacks market worth Euros 12.4 billion, or Euros 4.9 billion.
The next largest product market, Extruded Snacks, makes up 26% of the total market, or Euros 3.3 billion.
3 largest European product markets, adding Nuts and Potato Crisps, make up 88% of the total market, or Euros 10.9 billion.
The best 3 product market performances based on annual real % growth (2004-2009) are Extruded Snacks with 2.1%, followed by Potato Crisps with 2% and Nuts with 1%.
Foodservice
The total foodservice market is worth 17.7% or Euros 2.2 billion, and the retail market worth 82.3 % with a Euros 10.2 billion.
Own Label
In the total market by value, distributors' own label products now make up 20.3%, with manufacturers' branded products making up 78.6% of the total market.
Retail distributors' own label products continue to make inroads into manufacturers' branded products in many food and drink markets.
Keywords: Nuts, potato crisps, extruded snacks, savoury, biscuits.
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