NewswireToday - /newswire/ -
New York, NY, United States, 2011/02/09 - Sponsored by Patron, Rollerblade, & Broadway’s Lombardi, the evening featured a panel of marketing experts for Nike, Microsoft, Wiffle Ball, Maxim, and more.
On Feb. 1st, GuyRilla Marketing Group™ hosted 150 groundbreaking entrepreneurs and seasoned industry leaders at Manhattan’s R Bar for an inspiring evening of high-impact networking and insightful conversation. The free networking event was geared towards professionals wanting to know more about successful marketing to men 18-34.
The discussion panel featured Daymond John, founder of FUBU and star of ABC’s Shark Tank. Joining him was Michael Hermann, president of licensing and brand management agency Wicked Cow Entertainment, whose clients have included Nortorious BIG, Wiffle Ball, Big League Chew, and Jenna Jameson; Eric Simon, founder of a Las Vegas fantasy-football extravaganze Superdraft and former magazine publishing executive for Maxim and Blender Magazines; and Scott Debson, partner at boutique lifestyle marketing agency SA Studios that serves top brands including Nike, Microsoft and MetroPCS.
Complimentary cocktails were provided by Patron Spirits. And to raise donations for Memorial Sloan-Kettering Cancer Center, a raffle drawing featured a pair of ‘Rob G.’ Rollerblade skates (tagged by artist Alex Soto), and tickets to the Broadway show Lombardi.
“At GuyRilla, our mission is education, insights, and opportunities for companies targeting the billion-dollar ‘Guy’ market. We’re thrilled that this event delivered exactly what we promised, ” said GuyRilla’s founder, Doug Schulkin. He added, “We look forward to hosting several more networking experiences this year, including one at Invesco Field in Denver, and another at Baltimore’s Power Plant Live.”
In addition to such in-person networking events, GuyRilla’s online community includes top professionals from companies such as College Humor, Gander Mountain, AskMen, and Inside Lacrosse. Membership is free and open to the public for a limited time.
About GuyRilla Marketing Group™
GuyRilla Marketing Group (guyrillamarketing.com) is an exclusive association of business professionals seeking proven strategies and tactics for marketing to men ages 18-to-34. Through GuyRilla’s online and offline networking, members initiate valuable collaborations and co-branding opportunities with groundbreaking entrepreneurs and established industry leaders. In addition to strategic networking, members also learn about trends driving men’s behaviors and attitudes toward their product or service.
About Patron Spirits
Patron (patronsocialclub.com) is a luxury brand of tequila produced in Mexico and sold in hand-blown, individually numbered bottles. Made entirely from Blue Agave "piñas" or pineapples, Patrón comes in five varieties: Silver, Añejo, Reposado, Gran Patrón Platinum and Gran Patrón Burdeos. Patron has the fastest growing sales of any tequila in the United States. Most recently, they created the Patron Social Club, a members-only community for tequila enthusiasts. Once registered, members have access to exclusive content and unique events, such as a series of exclusive ‘supper clubs’ held in a select cities across the country.
Rollerblade (rollerblade.com) is credited with creating one of the fastest-growing sports in the world. The global leader in the in-line skate market, Rollerblade pioneered the in-line skating boom by changing the perception of in-line skates. Once viewed as strictly an off-season training device for ice-hockey players, in-line skates are now a widely accepted "lifestyle" product that can be used by just about anyone. Today professional athletes, fitness enthusiasts and fun seekers of all ages enjoy the sport of in-line skating.
Dan Lauria (The Wonder Years) and two-time Emmy Award winner Judith Light head the cast of Lombardi, a new American play by Academy Award winner and Steppenwolf Theatre Company member Eric Simonson. Although football’s Super Bowl trophy is named for him, few know the real story of Vince Lombardi the man—his inspirations, his passions and ability to drive people to achieve what they never thought possible. Directed by Tony® nominee Thomas Kail (In the Heights), Lombardi (lombardibroadway.com) is based on the best-selling biography When Pride Still Mattered: A Life of Vince Lombardi by Pulitzer Prize-winning author David Maraniss.