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First Official List 'Diamond Stars of eBay®' Released by Diamonds Are Eternal - Most diamond experts advise against auction sites, but Murray Nickel believes he has found the best of the best of eBay®
First Official List 'Diamond Stars of eBay®' Released by Diamonds Are Eternal

 

NewswireToday - /newswire/ - Wellington, New Zealand, 2006/09/07 - Most diamond experts advise against auction sites, but Murray Nickel believes he has found the best of the best of eBay®.

   
 
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Murray Nickel of Diamonds Are Eternal has spent about a week analyzing 467 diamond jewelry merchants on eBay. He has applied his Diamond Star rating system to narrow the field down to the top ten eBay® diamond jewelry merchants.

In the process, he uncovered some not very customer-friendly terms of trade and the charging of punitive fees if jewelry is returned to the merchant.

The Diamond Star rating system rates merchants across more than twenty measures in the following broad areas:

• Diamond certificates from reputable diamond grading labs, and the ease of viewing these (preferably online, right next to the pictures of the jewelry item).

• eBay Customer satisfaction ratings of over 98% (over 99% for small niche players)
• Return days policy - those offering 10 days or more received more favorable ratings
• Charging of restocking, and other fees, when an item is returned
• Provision of delivery, satisfaction, and payment security for customers through services such as Escrow.com and BuySafe.com
• The size of the merchant: covering both the volume of customer feedback, and the range of jewelry items available

Preliminary screening processes narrowed the field down from 467 merchants to just 39. These final 39 candidates were rated on a percentage scale and their scores range between 8% and 98%, with an average of 68%.

Both the pitfalls to avoid and the best diamond jewelry merchants on eBay (according to his analysis) are covered in detail at the Diamonds Are Eternal website.

Those who automatically think of the diamond district of New York, may be surprised to learn that the highest rating merchant is based in New Orleans. And while New York claims second position, third goes to Carol Stream, IL.

 
 
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Written by / Agency / Source: Diamonds Are Eternal

 
 

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First Official List 'Diamond Stars of eBay®' Released by Diamonds Are Eternal

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Diamond Stars |
Publisher Contact: Murray Nickel - DiamondsAreEternal.com 
+64(4) 383-5265 murray[.]DiamondsAreEternal.com
 
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