NewswireToday - /newswire/ -
Cincinnati, OH, United States, 2010/10/19 - Loyalty expert and COLLOQUY Partner Jim Sullivan will serve as co-chairman of the 3rd Annual Cards & Payments Loyalty Conference on November 3-50 in Orlando, Florida, along with fellow co-chair Sarah Phelps, Principal, First Annapolis Consulting.
COLLOQUY, a LoyaltyOne company, is a global provider of enterprise loyalty publications, education and research. As COLLOQUY Partner, Sullivan lends his loyalty marketing knowledge and expertise to the magazine by way of insightful bylined articles and editorial input.
Sullivan will lead the chairperson’s opening remarks with co-chair Sarah Phelps at 8:45 am on November 4th. Later, he will present a session titled "Loyalty in 2030: The Changing Face of Consumers and How it Will Define Loyalty" at 2 pm. In it, he will gaze into the loyalty crystal ball and discuss what to expect during the next 20 years, as the changing consumer profile drives and shapes enterprise loyalty innovation.
Also speaking is John Bartold, Contributing Editor of COLLOQUY and Vice President, Loyalty Solutions at Epsilon, a leading multichannel marketing services firm. He will co-present a session titled, "Liability — Something to Loath or Love" with John R. Kryczka, Actuarial Insurance Management Solutions Practice, PwC (PricewaterhouseCoopers LLP), at 11:45 am on November 4th. The session explains that it is time to understand the concept of liability and how to use it to drive organizational results and consumer loyalty. It will also provide examples of where it is done right, where it is being done wrong and how the world might be changing.
The final session is the "Industry Pundit Summit," a panel discussion summarizing the main themes of the conference. The Industry Pundit Summit will feature industry experts sharing their key insights, predicted developments, and recommended actions, as well as taking questions from the audience. This panel of experts includes Epsilon’s John Bartold, Customer Growth LLC’s Bill Hanifin, First Annapolis’ Sarah Phelps and COLLOQUY’s Jim Sullivan and will start at 11:15 am on November 5th.
The 3rd Annual Cards & Payments Loyalty Conference, Harnessing the Power of Consumer Choice, focuses on customer behaviors and how to strategize around their shifting priorities. In this age of debt de-leveraging and saving, not much is coming out of consumers’ wallets that hasn’t been deliberately thought through. Meanwhile, card loyalty marketers face cost and margin pressures and thinner budgets. You’ll hear how choice and control can promote card preference creatively without breaking the bank or calling in the regulators. This year’s event will feature presentations from Delta Air Lines, Nike, Motorola, Discover and U.S. Bank. For more information, please visit paymentssource.com/.
To register for the event, go to register.sourcemediaconferences.com. Attendees can save $100 off registration by using discount code CQY100.
SourceMedia, an Investcorp company, is a leading provider of timely and essential news, analysis, research, and insights for members of the financial services community, and the related fields of professional services and technology. SourceMedia offers its clients and subscribers professional publications and online information services, industry-standard data applications and in-depth seminars and conferences.
COLLOQUY (colloquy.com) comprises a collection of publishing, education and research resources devoted to the global loyalty-marketing industry. Owned by LoyaltyOne, COLLOQUY has served the loyalty-marketing industry since 1990 with over 30,000 global subscribers to its magazine and colloquy.com the most comprehensive loyalty web site in the world. COLLOQUY’s research division develops research studies and white papers including industry-specific reports, sizing studies and insights into the drivers of consumer behavior. COLLOQUY also provides educational services through workshops, webinars and speeches at events throughout the world and is the official loyalty-marketing partner of the Direct Marketing Association, loyalty-marketing partner of the Canadian Marketing Association and a content provider to the American Marketing Association. COLLOQUY also operates the COLLOQUY Network, a global consortium of practitioners certified in COLLOQUY’s proprietary methodology. COLLOQUY magazine subscriptions are available at no cost to qualified persons at colloquy.com or by calling 513-248-9184