Cision, the leading provider of software, services and tools for the media and public relations industry and Critical Mention, the most comprehensive real-time broadcast capture network in the industry, today announced a partnership, integrating a version of Critical Mention’s CTV partner platform (CTVp) into the award-winning CisionPoint PR workflow software solution.
Integration of CTVp will enable CisionPoint users with:
• Access to many of the features in the Critical Mention video and audio presentation layer;
• Keyword search functionality from broadcasts across the 210 U.S. markets;
• Comprehensive video and audio editing capabilities;
• Ability to easily share news clips and reports internally.
Integration of Critical Mention’s partner broadcast monitoring service, available by late August, will give CisionPoint users new, state of the art tools with which they can view, edit and share coverage. CisionPoint already offers users streaming broadcast content from all 210 U.S. DMAs (designated market areas), including national TV channels, major cable outlets, and top radio stations.
“With CTVp, CisionPoint combines best-of-breed TV and radio intelligence software with best-in-class PR workflow software,” said Joe Bernardo, President and CEO of Cision North America. “Leveraging the high-grade Critical Mention platform enables Cision to better focus on software development and services delivery to continue giving users access to the industry’s best media research, contact, monitoring and analysis tools.”
“As more and more business intelligence companies leverage Critical Mention’s Partner Services to introduce TV and radio into their platforms – we are especially pleased to announce that Cision, a clear leader in public relations workflow software has also migrated to our platforms,” said Sean Morgan, CEO of Critical Mention. “Integration of the CTV partner platform with CisionPoint is a marriage of leaders that will bring our services to a growing base of top companies, public relations agencies and other organizations.”
Launched in the United States in October 2007, CisionPoint rapidly became the fastest growing on-demand PR workflow dashboard application, with more than 5,000 customers signed in its first 24 months of sales. Cision is currently rolling out CisionPoint as the standard on-demand platform for its customers worldwide, including Fortune 500 corporations, global public relations firms, non-profit organizations, universities, and small businesses.
In February 2010, CisionPoint was named a finalist as Best Content Management solution in the 2010 CODiE Awards, sponsored by the Software and Information Industry Association (SIIA). The selection marks CisionPoint’s fifth selection as a CODiE Award finalist – out of a maximum of six possible selections – since 2009, the first year during which CisionPoint was eligible for entry. It has been a finalist in four distinct categories (Best Content Management Solution, Best Online News Service, Best Vertical Market Business Content and Best On-Demand Platform) during that period, and was the winner of the 2009 CODiE Award as Best Online News Service.
About Critical Mention
Developed by Critical Mention (criticalmention.com), a division of Critical Media, CriticalTV is the most comprehensive broadcast TV and radio capture network in the industry, digitizing the world's broadcast news and making it searchable in real-time. The platform indexes television and radio coverage 24 hours per day from more than 1000 sources across four continents. Users can perform keyword searches and view the results either within the platform or via e-mail alerts. Clients can also choose to have real-time results of stored filters delivered via XML or RSS feed into other business intelligence platforms.
Cision (cision.com) empowers businesses to make better decisions and improve performance through its CisionPoint software solutions for corporate communication and PR professionals. Powered by local experts with global reach, Cision delivers relevant media information, targeted distribution, media monitoring, and precise media analysis. Cision has offices in Europe, North America and Asia, and has partners in 125 countries. Cision AB is quoted on the Nordic Exchange with revenue of SEK 1.5 billion in 2009.