PRTODAY / NewswireToday Free press release distribution service network

Written by / Agency / Source: QUALCOMM, Inc.

Check Ads Availability|e-mail Article

Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Qualcomm’s Wireless Reach Initiative Announces Project to Promote Public Safety and Economic Development in Brazil - Fishing with 3G nets fosters growth in region (Nasdaq: QCOM)
Qualcomm’s Wireless Reach Initiative Announces Project to Promote Public Safety and Economic Development in Brazil


NewswireToday - /newswire/ - Santa Cruz Cabrália, Bahia, Brazil, 2010/08/10 - Fishing with 3G nets fosters growth in region (Nasdaq: QCOM). NASDAQ: QCOM

Your Banner Ad Here instead - Showing along with ALL Articles covering Consumer/Shopping Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


Qualcomm Incorporated (Nasdaq: QCOM), through its Wireless Reach™ initiative, Vivo, the largest mobile telecommunications company in Brazil with more than 56 million subscribers, Instituto Ambiental Brasil Sustentável (IABS), the United States Agency for International Development (USAID), ZTE Brazil, a provider of telecommunications equipment, and the municipality of Santa Cruz Cabrália today launched Fishing with 3G Nets which will foster economic development and increase public safety by promoting digital and social inclusion for isolated fishermen and mariculture (oyster) cultivators.

This project provides implementation funding and technical assistance to Instituto Ambiental Brasil Sustentável, a Brazilian organization that works on projects in support of sustainable development. The project has created a system that integrates mobile and web-based applications and handheld devices to support business operations and deliver real-time safety information to participating fishermen in Santa Cruz Cabrália. Fishing is one of the primary economic activities in the region with many families depending on it for their livelihood, but recently, the industry has suffered from over-fishing, lack of investment and old infrastructure. As a result, incomes have decreased for the local municipality and people, which has led to reduced opportunities and a migration of family members in search of jobs. This project comes at a time when the fishermen of Santa Cruz Cabrália need to modernize their operations and institutionalize sustainable fishing tactics. As part of the project, participants have been given mobile devices with mobile credit to access to Vivo’s 3G HSUPA wireless network, which enables participants to directly connect from offshore to land with consumers and business partners through both voice and data. Customized software applications were built to provide them with navigation, weather, marketing, direct sales, data collection and technical support; therefore fishermen have support for their activities with real-time analysis and relevant information.

“Our work with the municipality of Santa Cruz Cabrália, ZTE, USAID, IABS and Vivo has allowed fishermen and farmers in these underserved communities to gain access to information that will improve their trade,” said Peggy Johnson, executive vice president for the Americas and India for Qualcomm. “3G mobile technology is making a difference to people in these areas that would otherwise not have access to information that is critical to their safety and economic development.”

In addition to the provided devices, training centers have been established in the town of Santa Cruz Cabrália and on a boat which is able to reach and train more remote fishing communities.

“We appreciate the kind assistance of Qualcomm, Vivo, USAID, ZTE and the municipality of Santa Cruz Cabrália,” said André Macedo Brügger, interim president of Fishing with 3G Nets at Instituto Ambiental Brasil Sustentável. “This project supports workers in modernizing their business and sustainability practices and will ultimately foster economic growth in our communities.”

IABS’ goal is to create models and conditions needed for the sustainable development of local fishing communities by strengthening socio-environmental management and economic development. This modeling results in the integration of traditional knowledge and practices of local fishers with current alternatives, which is facilitated by the use of applications and services supported by 3G technology.

“The knowledge, educational and social initiatives, as well as new sales experiences can be intensified through mobile connectivity,” said Roberto Lima, president of Vivo. “The Fishing with 3G Nets project demonstrates that the access to telecommunications is a driver for social and economic growth, especially in the most isolated areas of a country with continental dimensions, such as Brazil.”

In addition to extending coverage – the urban area of Santa Cruz Cabrália already has Vivo’s 3G coverage – Vivo has donated devices and data services to be used on the boats and at the computer lab built at the Fisherman House, headquarters of the region’s fishermen association. Fishermen can enjoy real time access – on land or at sea – to navigation and weather conditions. They can also use voice and data to communicate with their business partners and their clients. Vivo is the leading mobile company in Brazil and has recently announced its project to install its 3G HSUPA networks in more than 2800 cities throughout the country by the end of 2011. As demonstrated by Vivo’s success case in Belterra, in the Northern area of Brazil, the company has a strong supportive agenda to empower distant communities through a wireless network, enabling them to connect to the rest of the world.

“As a telecom equipment manufacturer, we understand the importance of enabling a sustainable society,” said Eliandro Neves Ávila, CEO of ZTE Brazil. “Corporate social responsibility is closely integrated with our business and we are pleased to contribute our technical expertise to help improve the lives of the people living in this remote part of Brazil.”

“The practical applications of technology are vital to expanding the economy in Brazil and increasing the value of local goods and services,” said Chargé d’Affaires Lisa Kubiske from the United States Embassy in Brazil. “The partnership between the United States and Brazil will be strengthened through the application of innovative technology used to foster safety and sustainability of the fishing industry, as well as to improve the economic livelihoods of fishermen.”

“I am very proud of our community and see the positive things we all can achieve when we work together,” said Mayor Jorge Pontes. “I look forward to the many benefits this access to technology and these training centers will bring to our people.”

About Qualcomm and its Wireless Reach Initiative
Qualcomm believes access to advanced wireless voice and data services improves people's lives. Qualcomm's Wireless Reach initiative supports programs and solutions that bring the benefits of connectivity to underserved communities globally. By working with partners, Wireless Reach projects create new ways for people to communicate, learn, access health care, sustain the environment and reach global markets. For more information, please visit

Qualcomm Incorporated (NASDAQ: QCOM) is the world leader in next-generation mobile technologies. For 25 years, Qualcomm ideas and inventions have driven the evolution of wireless communications, connecting people more closely to information, entertainment and each other. Today, Qualcomm technologies are powering the convergence of mobile communications and consumer electronics, making wireless devices and services more personal, affordable and accessible to people everywhere.

Qualcomm is a registered trademark of Qualcomm Incorporated. Wireless Reach is a trademark of Qualcomm Incorporated. All other trademarks are the property of their respective owners.

Qualcomm Contacts:
Jacqueline Lee
P: +55-11-5503-4560, E: jclee[.]

Warren Kneeshaw, Investor Relations
P: 1-858-658-4813, E: ir[.]

Your Banner Ad Here instead - Showing along with ALL Articles covering Consumer/Shopping Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


Written by / Agency / Source: QUALCOMM, Inc.


Availability: All Regions (Including Int'l)


Traffic Booster: [/] Quick Newswire Today Visibility Checker


Distribution / Indexing: [+] / [Company listed above is a registered member of our network. Content made possible by PRZOOM / PRTODAY indexing services]

# # #
  Your Banner Ad showing on ALL
Consumer/Shopping articles,
CATCH Visitors via Your Competitors Announcements!

Qualcomm’s Wireless Reach Initiative Announces Project to Promote Public Safety and Economic Development in Brazil

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name Newswire Today and LINK as the source.
  Is this your article?
Activate ALL web links and social stream by Upgrading to Press Release PREMIUM Plan Now!

Qualcomm Press |
Publisher Contact: Tina Asmar - 
+1 858-845-5959 corpcomm[.]
Newswire Today - PRZOOM / PRTODAY disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any QUALCOMM, Inc. securities in any jurisdiction including any other companies listed or named in this release.

Consumer/Shopping via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY

Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Read Latest Articles From QUALCOMM, Inc. / Company Profile

Read Consumer/Shopping Most Recent Related Newswires:

Breast Feeding Aid Market Predicted to Rise at a Lucrative CAGR throughout 2025 Finds Persistence Market Research
Electric Blanket Market Size Estimated to Observe Significant Growth by 2025 Finds PMR
Vaporizer Market Size Will Escalate Rapidly in the Near Future According to Persistence Market Research
Plano Sunglasses Market Growth to Remain Steady During the Forecast Period 2017-2025 Says PMR
GyroPad Introduces the Latest Personal Transportation Product
NCR and Freshub to Showcase Interactive Demos of the Smart Connected Kitchen of the Future at NRF 2017
Katya Candles Participates in the First Annual GBK Charity ‘Giving’ Lounge
Leviton Introduces Five New Architectural Edition Powered by JBL® Speakers
Samsung SmartThings and Leviton Manufacturing Co., Inc. Announce Strategic Partnership to Offer Whole House Automation through Distribution Channel
OrbSense Technologies Introduces New Smart Kitchen Timer
Tie National, LLC Introduces their Sound Suite Portal As A Month to Month Packaged Solution Launches its Price Comparison Website
Den Of Goods Introduces Portable Safe Vault to Protect 'Your Valuables on the Move'
Weve Launches 'Smart Scanner' Mobile Coupons
Datalogic Announces the Joya Touch Multi-purpose Device

Boost Your Social Network
& Crowdfunding Campaigns

NewswireToday Celebrates 10 Years in Business


Visit  NAKIVO, Inc.


  ©2017 Newswire Today — Limelon Advertising, Co.
Home | About | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneurs newswire distribution freenewswiredistribution asianewstoday bizwiretoday USA pr UK today - NOT affiliated with PRNewswire as we declined their partnership offer in 2013
PRTODAY & NewswireTODAY are NOT affiliated with USA TODAY (