NewswireToday - /newswire/ -
Denver, CO, United States, 2006/08/06 - Utilizing the Google™ search infrastructure, this service provides buying and selling information specific to the year, make and model RV an individual is interested in buying or selling - RVSearchEngine.com.
By simply answering a few questions regarding the RV being sought or sold, an individual can obtain detailed information designed to make the process easier.
Nearly 8 million households owned at least one RV in 2005, according to a study by the University of Michigan Survey Research Center. That's a 58 percent increase from 1980. About 384,400 RV's were sold in 2005, according to the RV Association.
Additionally, the typical RV owner is 35 to 54 years-old, owns a home, has an annual income of $68,000 and travels an average 4,500 miles a year, according to the study.
"They're a very affluent group compared to the general population, very computer literate," said Joe Daquino, vice president of the Affinity Group, which publishes directories of RV parks and campgrounds.
"Baby boomers are entering the prime age for RVs," says Ken Sommer, director of media relations for the Recreational Vehicle Industry Association.
"A lot of baby boomers will redefine their retirements. They will want to continue to learn and to contribute in their post-retirement years.
Sommer says the RV industry believes that many newly retired couples will recognize that an RV represents freedom and independence. "We expect a lot of baby boomers to say, 'Let's see America, the landmarks, the national parks. And let's visit the grandkids along the way,' " he says.
Pop culture has even caught the road tripping bug. Paris Hilton and Nicole Richie drove a chic silver travel trailer cross-country on "The Simple Life," the sexy cast of MTV's "Road Rules" has a Winnebago and even Robin Williams is sporting one in a movie released this month, aptly titled "RV."
In an effort to participate in this exploding market, in addition to the free recommendations to buyers and sellers of recreational vehicles, RVSearchEngine.com will also be providing resources for financing insurance and trip planning.