MOUNTAIN VIEW, CA – May 18, 2010
WHEN: Tuesday, May 18, 2010 at 11 am. ET
LOCATION: Online, with free registration
SPEAKER: Christopher Shanahan, Research Analyst, Chemicals, Materials & Food, Frost & Sullivan
All companies face the overwhelming task of identifying, tracking, and reacting to their ever changing business environment and identifying, adopting, and implementing effective strategies that ensure that their company comes out on top, especially in the global food & beverage industries. In turn, most companies recognize that an effective business strategy is the map of how we get from point A to point B; Point A being the place where the business decision is made and Point B being where the company wants to be - a proactive growth-oriented company. To reach Point B, you need to first adopt a 360 Degree Perspective and be effective at the scanning the external environment, identify the key challenges, and determine whether each of these challenges will be a threat to the business or an opportunity.
In this Frost & Sullivan Analyst Briefing, the key mega trends expected to directly impact the global food & beverage industries will be discussed, which include global retail sales of food & beverage products, the current state of the economy and the competitive landscape, and key social and customer trends expected to drive future growth. In addition, this briefing assesses various strategic actions companies can implement in order to grow their businesses and be socially and environmentally responsible in these challenging times.
This briefing will benefit decision makers and business strategy implementers in food and beverage manufacturing companies, distributors and ingredient suppliers by discussing emerging trends and providing forward projections for the Global Food & Beverage Industry.
"Global sales of finished food & beverage products in 2009 reached $11.6 trillion and are likely to reach $15 trillion by 2014," states Industry Analyst Christopher Shanahan. "This growth will be driven by the strong demand in Asia Pacific where it is likely to constitute over one-third of global sales by 2014."
"Unlike other industries, the food & beverage industry has remained relatively fragmented with respect to industry concentration, suggesting low market entry barriers," says Shanahan. "Specifically, only about 20% of global retail sales are commanded by the 20 largest global food processors."
"It is the interaction of economic performance, social responsibility, and environmental conscientiousness that determines whether a given company’s sustainability business strategy will be a success, not just the sum of each component’s contribution," according to Shanahan. "Understanding these interactions and instituting a constant and pro-active strategy generation, evaluation, and implementation process is the key to success of a given company’s all-encompassing sustainability strategy."
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About Frost & Sullivan
Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The company's Growth Partnership Service provides the CEO and the CEO's Growth Team with disciplined research and best-practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost & Sullivan leverages over 45 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from 40 offices on six continents.