Di Kennedy, the creative force behind Di Kennedy Studio Cosmetics has teamed up with Miss World Australia, to redefine perceptions of Australian beauty. A relative newcomer in the beauty industry, Di Kennedy’s range has been developed by the classically trained painter/artist Di, to cater to women of all ages and skin tones.
The core values and creativity behind the Northern Beaches based, Di Kennedy Cosmetics, as well as Di’s expertise as an artist, were the main reason for the sponsorship choice by the Miss World Australia Organisation. Di Kennedy Cosmetics aims to be reflective of the cultural diversity of the Australian market, as well as catering women of all ages.
“After reviewing the Australian designed and owned cosmetic ranges on the market,” Miss World Australia 2006 Sabrina Houssami added “the decision to choose Di Kennedy (dkstudio.com.au) was based not just on the professional quality of the products, the diverse selection of shades and the talent of the hand picked team of Di Kennedy Make Up Artists, but also on the Di Kennedy Cosmetics’ team values.” The team is creative and dynamic with a fresh approach to make up application and products, to set about helping women’s self esteem, celebrating a unique and diverse perception of beauty.
Di Kennedy Cosmetics will “celebrate global beauty” as she supports “Beauty With A Purpose”. All entrants in Miss World Australia must commit to giving back to their community. Sabrina has supported many charities including Variety, The Children’s Charity, Red Cross & Life Education. Di Kennedy and her team will provide the products for all of Sabrina’s charity appearances and public speaking appointments, as well as being on hand, throughout the year, to enhance and accentuate Sabrina’s unique brand of beauty.
Sabrina will represent Australia in the Miss World Contest. It has grown into a huge event with entrants from more than 120 countries and watched by a TV audience of nearly 2.8 billion. Its enduring popularity has allowed Miss World to donate in excess of $400 million and become involved in activities that can make a real difference to people's lives.
The winner of Miss World will be announced on September 30, 2006 in Poland.