Roger Jones, Head of Social Media at Digitalis Media, will be speaking at Roehampton University’s Inaugural Real World Day Conference on 23 April 2010. Roger, the sole speaker for the event, will be talking on the theme of “Why use social media? An exploration of how social media is being used in 2010’”. He will explore four key areas of discussion throughout the day:
1. State of the conversation nation - an overview of the social media space and future vision, using Forrester’s Groundswell Methodology.
2. Online Reputation Management - whether personal, brand or business, everyone has a social media reputation. An introduction to a reputation toolkit that enhances amazing news and pushes down the nasty stuff.
3. Social Media Measurement - Someone is talking about your organisation but do you know who they are and what they are saying? Introducing the complete set of social media measurement and evaluation tools on the market.
4. How to use LinkedIn (like a professional) - An overview to the full capabilities of LinkedIn, its toolkit and an introduction to new applications and widgets.
Roehampton Real World Days are one-day events that provide the opportunity to meet and listen to experts in their professional fields. The day offers participants the chance to take part in discussion, to network and to learn new practical skills.
Creative Futures @ Roehampton is a programme of free short courses and professional development training for people looking to enter, or currently working in, the creative industries. The initiative has been launched in response to the current economic climate.
Launched in 2009 by Dave King, a leading digital visionary, Digitalis Media (digitalismedia.co.uk) is a new breed of management consultancy for the digital age. It specialises in business viability modelling, online strategy, reputation management and delivery services. The company is rapidly growing. It started with just three employees a year ago and now has over 30. It is looking to double its headcount by the end of 2010.
About Creative Futures @ Roehampton University
Responding to the government’s call for universities to "provide courses that address the 'skills needs' of the economy", Roehampton University has initiated and developed a suite of high-quality non-accredited professional training courses. Funded by HEFCE, through a successful Economic Challenge Investment Fund bid, the University has chosen to focus on and offer support to individuals working in the creative industries, an area of significant expertise and reputation at Roehampton.
In times of economic recession such as this, individuals employed within the creative industries are frequently early casualties and yet their skills are often needed once businesses begin to grow and develop following an economic upturn. This is particularly relevant for the south west of London, where Roehampton University is situated.