NewswireToday - /newswire/ -
Coral Springs, FL, United States, 2010/03/07 - Premonix, a unique Software-as-a-Service (SaaS) provider of cloud-based Web Analytics, today announced general availability of its updated product range.
Founder and CEO Arjan de Raaf commented: “Today, Premonix is well-placed to partner with Online Site Builder providers, Online Store & Web shop providers and Social Media & Profile platforms to bring Web Analytics to every one of their customers, even the smallest. We’re confident that we offer Web Analytics in a way that no other commercially available solution can.”
The technology builds on more than a decade of experience. “We applied this concept successfully before, and that’s why we are confident it’s what the market needs,” said Gert-Jan Strik, CIO. “The sign-up process is a one-time implementation, and then the Business Partner can use its own Customer Relationship Management (CRM) customer ID inside the Premonix Web Analytics engine. There is no customer interaction required, so micro-sites don’t have to worry about signing up or going to a third-party website to access their Web Analytics reports. They’re provided through the platform’s customer dashboard. White label capabilities permit our Business Partners to brand the product any way they want.”
Statistics in the market show that Web Analytics is one of the fastest-growing information technology segments, with reputable analysts such as Forrester showing growth rates approaching double digits per year in the next decade.
“With even the micro-to-small end of the market demanding sophisticated Web Analytics, template-based service providers are under increasing pressure to offer something more than ‘Go get it at Google Analytics, it’s free there’ to their customers,” said CJ Boguszewski, SVP of Sales & Marketing. “Premonix delivers Web Analytics to customers of Online Site Builder providers, Online Store & Web shop providers and Social Media & Profile platforms, fully integrated into their template, for pennies per site per year. Plus, with the intelligence being gathered, it’s easy to approach the existing customer base with an offer of Search Engine Marketing and/or Search Engine Optimization (SEM / SEO) that’s perfectly targeted to their needs.”
The investment community agrees. Premonix (premonix.com) has secured an initial seed capital investment to move the business from concept to launch, and is now ready to enlist Business Partners.
For more information about this press release you can contact CJ Boguszewski at cj[.]premonix.com or call.