NewswireToday - /newswire/ - Montebello, CA, United States, 01/27/2010 - Vivoderm Natural Skincare joins the Coalition for Consumer Information on Cosmetics’ (CCIC), Leaping Bunny Program in support of cruelty-free skin care products.

Vivoderm Laboratories LLC, a natural and scientific skin care company based in Los Angeles, Calif., announces their commitment to cruelty-free skin care products and joins the Coalition for Consumer Information on Cosmetics’ (CCIC), Leaping Bunny Program.

“Vivoderm is devoted to using the purest natural ingredients possible in our products while still providing noticeable results. The decision to align with Leaping Bunny and provide our customers with natural skin care they can rely on to be safe and cruelty-free was an obvious next step,” says Vice President, Dr. Noushin Adhami.

Developed by the Coalition for Consumer Information on Cosmetics’ (CCIC), the Leaping Bunny Program is a voluntary pledge that companies make to not test on animals during any stage of product development. The company's ingredient suppliers make the same pledge and the result is a product guaranteed to be 100% free of animal testing.

According to the Leaping Bunny website, “American consumers want it. Respondents to a 1996 poll overwhelmingly stated that they are more likely to buy a product that indicated it was not tested on animals. More than 58% of women surveyed indicated it was important to know which companies are not now testing on animals.”

Certification is becoming increasingly necessary as more non-compliant companies advocate "not tested on animals" or "cruelty-free" claims and icons without the assurances offered by the CCIC.

The Leaping Bunny Logo is the only internationally recognized logo guaranteeing consumers that no animal tests were used in the development/production of any product carrying the Logo as of a fixed cut-off date. The Logo can be seen on packaging, advertising, and point-of-sale purchases for cosmetics and household products around the world.

As a growing number of consumers are educated on less than desirable practices or chemical compositions of products they regularly purchased, they are opting to support a more natural and environmentally friendly product.

Dr. Adhami says, “We strive to make a difference and create products that are based on our way of life–natural, healthy and cruelty-free. We always want to make sure that our ecological footprints match this high standard.”

About Vivoderm Laboratories, LLC
Vivoderm Laboratories (vivoderm.com) is a privately owned skin care company based in Southern California, which produces skin care products comprised of natural ingredients in combination with advance scientific formulas to remedy a wide variety of skin problems. Vivoderm is devoted to using the purest natural ingredients to address the growing interest in sustainable products while still providing noticeable results. Developed by a Dermatologist, Vivoderm products have been used by physicians to treat thousands of people with great results. Vivoderm has not conducted, or commissioned any animal testing on ingredients or products.

Agency / Source: Vivoderm Laboratories, LLC

Availability: All Regions (Including Int'l)

Traffic Booster: [/] Quick Newswire Today Visibility Checker

Distribution / Indexing: [+]