NewswireToday - /newswire/ - Margate, FL, United States, 01/21/2010 - Hot Skills VA Training, the well-known training center for Virtual Assistants, is launching a new program on Publicity Specialist Training for Virtual Assistants by Diana Ennen.

For the last several years, Cindy Greenway and Tina Forsyth have become known for their elite skills-based training, specifically designed for Virtual Assistants. As Co-Founders and Lead Trainers of Hot Skills VA Training both Greenway and Forsyth want nothing more than to support the Virtual Assistant industry with offering great programs to encourage expertise, great clients and a rewarding business.

“The Virtual Assistant industry is growing tremendously. We’ve seen a big shift over the last two years to where business owners are looking for more specialized support.” says Greenway. “To keep up with the growth, we’ve connected with key experts in various fields to offer top-notch training in various specialty areas. It’s critical that Virtual Assistants keep up with the changing needs of our clients, to best support them and also build a rewarding business for themselves.”

To support this initiative, Greenway and Forsyth have partnered with Marketing and Publicity Specialist Diana Ennen, to offer the only Publicity Specialist Training Program for Virtual Assistants. The 3 week program starts January 25, 2010 and promises to teach critical strategies that Virtual Assistants can implement with their clients to generate publicity.

There are very few Virtual Assistants who specialize in this area yet, there are business owners everywhere desperately seeking a VA who can help them build their expertise and generate publicity.

During this three week program, participants will learn how to:

• Write and distribute a newsworthy press release so it's posted on the front page of Google almost every time.
• Write and distribute killer articles so they get noticed by your targeted media and generate attention.
• Create a professional media kit that gets your client noticed.
• Pitch to the media - how to effectively connect with the media, including newspapers, TV stations, radio, social media, etc.
• Avoid the most common mistakes in getting book and product reviews.
This program, in addition to helping virtual assistants add the niche of publicity to their services, will also benefit virtual assistants who are looking to get more publicity for their own business. The PR tips mentioned can be extremely instrumental in helping any virtual assistant take their business to the next level as well.

For more information about the Publicity Specialist program, visit the website.

Agency / Source: Virtual Word Publishing, Inc.

Availability: All Regions (Including Int'l)

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