PRTODAY / NewswireToday Free press release distribution service network

Written by / Agency / Source: immediate future Ltd

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Zip Television Gets Creative With Its Latest Heavyweight Appointment - Zip Television, today announces the appointment of Richard Adams as its new Creative Director.
Zip Television Gets Creative With Its Latest Heavyweight Appointment

 

NewswireToday - /newswire/ - London, United Kingdom, 2005/05/20 - Zip Television, today announces the appointment of Richard Adams as its new Creative Director..

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Employment/Careers/Jobsware Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!

Sales Jobs & Marketing Jobs - Biz Employment, Business Jobs Search - BizJobs.com


 

Adams, a former Creative Director at YooMedia, has over ten years interactive TV and mobile entertainment experience. His creative responsibilities will encompass much of Zip’s core business including: research, TV programmes and future interactive ad campaigns. His addition to the senior management team is in keeping with Zip’s long-term strategy of creatively propelling the interactive TV industry forward, maximising interactive TV opportunities and building added value into branded content.

Adams has a clear idea of the potential at Zip. “As one of five members of the senior management team, my job is to move Zip forward creatively for new and emerging media – using creative to benefit the client.” Adams goes on to say: “Zip’s potential is enormous as it moves towards more branded content and convergence. There are some fantastic creative opportunities for branded content in the interactive market, which will really grab the consumers’ attention. I am really looking forward to helping grow a company that has a fresh, positive outlook and limitless creative possibilities.”

According to Donna Barradale, Managing Partner at Zip, Adams’ appointment shows Zip’s determination to push the creative boundaries in the interactive industry. “Richard Adams will be invaluable to Zip’s growth within the industry. Not only does he possess vast experience in the interactive TV world, but his knowledge of the mobile entertainment market will be extremely beneficial as the industry moves into a more converged environment.”

Adams has been involved in interactive TV since the early nineties. More recently he was Creative Director at YooMedia working on dating, chat, games and mobile to TV interaction. He is a published author on interactive media, a regular on the speaking circuit worldwide and a Visiting Professor of Digital Media at Salford University.

Adams sees the industry’s biggest challenge is its ability to get grips with the rapidly changing market and developing effective campaigns that exploit the possibilities inherent in new media. He is passionate about content that exploits interactivity to tell a story in an innovative way and is increasingly frustrated with those that don’t exploit convergence and technology to its fullest.

The new Creative Director has high hopes for the future of the interactive TV industry, saying: “We are moving into the era of personalised TV: content will follow the viewer around and change dependant on how content is being accessed.” He believes the international markets is a real opportunity for growth and says: “The UK is a fairly established market for interactive television, so we at Zip must concentrate on the growth in external markets. In the US and the Far East, there will be an explosion of growth and we need to be aware of how best to tackle these markets.

About Zip Television
Zip Television specialises in the creation and measurement of new TV advertising models in a changing digital and interactive TV landscape.

The company is shaping the future of television by developing new products and services that benefit its clients and support the growth of the industry.

Zip has a detailed working knowledge of the digital and iTV landscape in the UK, forming partnerships with the major broadcasters and digital platforms. The team’s skills are founded on years of interactive media and creative experience, combined with data planning and analysis.

Zip’s client base represents 40% of the TV advertising spend of the top 50 UK advertisers and includes: Honda, Orange, Unilever, Reckitt Benckiser, BT, Gillette, Masterfoods, Daimler, Chrysler and UIP. These advertisers are taking an active role in the evolution of the TV advertising industry, sharing insight and learning to exploit the brand opportunities that digital and interactive TV provides.

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Employment/Careers/Jobsware Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!

Sales Jobs & Marketing Jobs - Biz Employment, Business Jobs Search - BizJobs.com


 

Written by / Agency / Source: immediate future Ltd

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick Newswire Today Visibility Checker

 

Distribution / Indexing: [+]

 
 
# # #
 
 
  Your Banner Ad showing on ALL
Employment/Careers/Jobsware articles,
CATCH Visitors via Your Competitors Announcements!


Zip Television Gets Creative With Its Latest Heavyweight Appointment

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name Newswire Today and LINK as the source.
 
  Is this your article?
Activate ALL web links and social stream by Upgrading to Press Release PREMIUM Plan Now!

|
Publisher Contact: Katy Howell 
0845 408 2031
 
Newswire Today - PRZOOM / PRTODAY disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any immediate future Ltd securities in any jurisdiction including any other companies listed or named in this release.

Employment/Careers/Jobsware via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!


Read Latest Articles From immediate future Ltd / Company Profile


Read Employment/Careers/Jobsware Most Recent Related Newswires:

The Early Impact of the Brexit Result on the UK Enterprise Software Market Revealed
Leading UK Headhunting Firm Announces Record UK Hiring Activity Despite Negative Brexit Prediction
South Carolina's Phillips Staffing Promotes Debbie Bright to Senior Recruiter
South Carolina's Phillips Staffing Names Brooke Ferguson as Director of Business Development
South Carolina's Phillips Staffing Adds Andrew Holsen as Human Resource Analyst Intern
Indeed Launches Job Spotter to Bring Crowdsourcing Power to Local Jobs
South Carolina's Phillips Staffing Promotes Chris Borke to Branch Manager in Upstate
Portland Nonprofit Holding Big Reveal Event At Frazier Museum June 9th
The Career Doctors Announce the Official Launch of Website
Phillips Staffing Launches New Website, Expands Digital Recruiting Platform and Capabilities
Phillips Staffing Hosting Major Job Fair on March 2-3 in Greenville, South Carolina
Transmosis Wins Workforce Grant from the State of Nevada Governor’s Office
Manchester Consulting Firm Gains Important New P3M3 Accreditation
Search2Hired Launches World’s First Video Resume Creator App
Still A Very Difficult Job Market for Executives According to Browning Associates

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
NewswireToday Celebrates 10 Years in Business


PREMIUM Members


Visit  BizJobs.com

Visit  JobsWare.com





 
  ©2016 Newswire Today — Limelon Advertising, Co.
Home | About | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneurs newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today - NOT affiliated with PRNewswire as we declined their partnership offer in 2013
 
PRTODAY & NewswireTODAY are NOT affiliated with USA TODAY (usatoday.com)