NewswireToday - /newswire/ - Fleming Island, FL, United States, 10/14/2009 - ArmadilloPepper has just introduced a new Pepper Jelly of the Month Club. This unique product innovation allows consumers to satisfy their increasing interest in trying new and different pepper jellies.

Also, just released is a “Create Your Own Club”, where shoppers can mix and match pepper jellies, hot sauces, barbecue sauces and dry rubs.

For the last several years, there has been a nationwide increase in demand for pepper jelly products. Part of the reason for this increase is a more wide-spread awareness of the products and a deeper understanding and acceptance of the many uses for pepper jelly. These are not the same jellies that Grandma made. Pepper Jelly enthusiasts have gone beyond the simple jelly and bread breakfast usage and are now experimenting with recipes that use pepper jellies as glazes for seafood and meats as well as dessert toppings. There are over 30 different uses for pepper jelly identified on the ArmadilloPepper.com website.

Mainstream consumers are becoming aware that most pepper jellies are significantly different than the “pepper sauce” world. Because these jellies carry the “pepper” nomenclature, many consumers had assumed that pepper jellies were very spicy products. Although some pepper jellies do inherently contain some spice, many of the products have the sweet flavor of the jelly and the savory pepper flavor with only minor heat.

Consumers want to try new and different flavors as well as share these delicious products with others. The Pepper Jelly of the Month club now offers consumers a new and creative way to give the pepper jelly experience as a gift to their friends and family. “There is nothing new about Sauce of the Month and other Gourmet food of the month clubs. However, we believe our Pepper Jelly of the Month Club provides a unique shopping option to consumers and we are able to offer this new innovation due to our breadth of Pepper Jelly products”, said Jeff Guy, President and Founder. The Pepper Jelly of the Month and the Create Your Own of the Month Clubs are available in 3, 6 and 12 month packages. Shoppers are guaranteed that they will receive new flavors each month.

About ArmadilloPepper.com

ArmadilloPepper.com is located in Fleming Island, FL and specializes in Gourmet Sauces and Spreads with that homemade flavor from the Southern U.S. including BBQ Sauces, Dry Rubs, Southern Honeys, Pepper Jellies and one of the largest selections of Chow-Chow relish available. The ArmadilloPepper.com website is owned and operated by Mad Cow Memories, LLC.

Agency / Source: Mad Cow Memories, LLC

Availability: All Metropolitan Area

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