PRTODAY / NewswireToday Free press release distribution service network

Written by / Agency / Source: Powerline Public Relations, LLC

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Kerry Group Rolls Out New Shell ROTELLA® Road Show Mobile Display - The Kerry Group, a St. Louis-based brand activation agency, is now rolling out the new Shell ROTELLA® Road Show mobile display that premiered at a September 23rd campaign launch event at Richard Childress Racing in Welcome, North Carolina
Kerry Group Rolls Out New Shell ROTELLA® Road Show Mobile Display

 

NewswireToday - /newswire/ - St. Louis, MO, United States, 2009/10/09 - The Kerry Group, a St. Louis-based brand activation agency, is now rolling out the new Shell ROTELLA® Road Show mobile display that premiered at a September 23rd campaign launch event at Richard Childress Racing in Welcome, North Carolina.

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Automotive/Trucking/RV Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

The Road Show display showcases the newly repositioned ROTELLA line of heavy duty motor oils at trade shows, special events, and customer locations throughout the United States and Canada.

Kerry Group’s activation team worked closely with Shell marketing to bring the brand’s new positioning of “Energized Protection™” to life. The result is a highly interactive environment communicating the exciting features and unsurpassed performance of ROTELLA, America’s best-selling heavy duty motor oil.

Arriving via a 53-foot mobile display trailer, the ROTELLA Road Show presents a state-of-the-art experience with dynamic new graphics, plus a 5X6-foot interactive exhibit featuring GestureTek® AirPoint™ technology. The mobile display also features a surround sound theater with air ride seating to simulate the driver experience. A 4X6-foot video screen for theater-style presentations supplements six interactive exhibits inside the walk-through mobile display. Visitors engage with the Shell ROTELLA brand of heavy duty motor oils in a high-tech environment featuring touch-free control of videos and product presentations.

Kerry Group Account Manager Megan Tillery led the production team that produced the ROTELLA Road Show interior design, graphics messaging and its interactive displays in time for the campaign launch. “The ROTELLA Road Show is unique in its ability to effectively deliver meaningful information to different users of the brand, whatever the event and sales force need,” said Tillery.

“It is a highly engaging consumer demonstration, a high-impact sales tool supporting Shell customer education, and a focused training environment. It increases the level of engagement for all visitors with the ROTELLA brand, and educates customers about ROTELLA products and ROTELLA’S technology leadership in heavy duty engine oils.”

The environment, including a cutaway engine, uses a variety of other technology elements to engage visitors at Road Show stops, allowing ROTELLA brand ambassadors to collect customer opinions and information.

The Kerry Group (Kerrygroup.net) produces business-to-business and business-to-consumer brand engagement programs, guerilla marketing, event-driven promotions, consumer response programs, web-based technology solutions and retail education services for local, regional and multi-national companies. For more information, call The Kerry Group at 636.203.5550.

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Automotive/Trucking/RV Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Written by / Agency / Source: Powerline Public Relations, LLC

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick Newswire Today Visibility Checker

 

Distribution / Indexing: [+]

 
 
# # #
 
 
  Your Banner Ad showing on ALL
Automotive/Trucking/RV articles,
CATCH Visitors via Your Competitors Announcements!


Kerry Group Rolls Out New Shell ROTELLA® Road Show Mobile Display

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name Newswire Today and LINK as the source.
 
  Is this your article?
Activate ALL web links and social stream by Upgrading to Press Release PREMIUM Plan Now!

|
Publisher Contact: Jeff Dunlap 
314-993-6925 jmd[.]powerlinepr.com
 
Newswire Today - PRZOOM / PRTODAY disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Powerline Public Relations, LLC securities in any jurisdiction including any other companies listed or named in this release.

Automotive/Trucking/RV via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!


Read Latest Articles From Powerline Public Relations, LLC / Company Profile


Read Automotive/Trucking/RV Most Recent Related Newswires:

First Transports in Networked Trucks - DB Schenker and MAN Agree on Platooning Project
MAN Truck & Bus Are Placing the New MAN TGE Under Static Scrutiny As Part of A Van Bodybuilders’ Day Today
MAN Lion's Intercity is Russia’s Intercity Bus of the Year
Enel and Nissan Present First All-inclusive Electric Mobility Solution
MAN Truck & Bus Korea Launched MAN Lion’s Touring - The First and Only Cabriolet Bus for Sightseeing Tours in Korea
Influx of Cheap Imports Floods the Automotive Filter Aftermarket Says Frost & Sullivan
BASF Introduces Latest Robust Connectors for Automotive Wire Harnesses
Man Group Announces 100 NEOPLAN Skyliner Coaches for Rome
BASF Introduces Synthetic Leather Made with Elastollan® - Makes Car Seats More Comfortable
Frost & Sullivan Acclaims Federal-Mogul Motorparts' Visionary Solutions and Growth Strategies for the North American Automotive Aftermarket
Borealis and Borouge Showcase Lightweight Solutions with the 2016 European Car of the Year At K Fair
BASF - Charge Air Duct Made from The High-temperature Polyamide Ultramid® Endure BM for Blow Molding
MAN Announces First Major Order from Tbilisi
BASF and Hyundai Motor Showcase RN30 Concept Car At K Fair
750th MAN D2676 Engine for Alstom’s Coradia Polyvalent Delivered in Time for Innotrans 2016

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
NewswireToday Celebrates 10 Years in Business


PREMIUM Members


Visit  NAKIVO, Inc.

Visit  Triggr & Bloom





 
  ©2016 Newswire Today — Limelon Advertising, Co.
Home | About | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneurs newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today - NOT affiliated with PRNewswire as we declined their partnership offer in 2013
 
PRTODAY & NewswireTODAY are NOT affiliated with USA TODAY (usatoday.com)