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NewswireToday - /newswire/ -
Austin, TX, United States, 09/25/2009 - Innova Art Ltd. announces Décor Art ES, a new semi-gloss, rough textured art paper compatible with all eco-solvent printers.
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“As an applications-driven company, it is important for Innova Art to show innovative materials that stretch the imagination. Not long ago, printing art images on eco-solvent machines was not acceptable for many audiences. Over time, the print quality of the machines has increased and the media became the limiting factor…until now. At SGIA in New Orleans, this October, we will feature an Epson GS6000 printing a on textured art paper,” states Wayne Connelly, Innova Art Ltd. US.
The new product is a 13 mil (260gm) bright white paper targeted at production print providers in the open edition printmaking and décor market. Roll widths are 30, 54, and 60” at 100’ length on a 3” core. Eco-solvent printer compatibility includes Canon, Epson, Mimaki, Mutoh and Roland. Additional surfaces, as well as other eco-solvent materials are in development now. Décor Art ES will be available via the Innova reseller network, October 1, 2009.
Connelly also states, “Eco-solvent output of interior imaging and décor art is an area of growth for inkjet printing. The production speeds and reduced costs allow inkjet printing to drill down into the space traditionally occupied by screen printers and offset lithographers. With the development of true art paper for eco-solvent, we are continuing our history of innovative products for creative print reproduction.”
About Innova Art Ltd
When it comes to color-critical digital printing, Innova (innovaart.com) delivers to the photographer, artist, print production house and print buyer. The INNOVA fine art digital printing products are divided into application specific ranges: FibaPrint (baryta-style), Photo, Fine Art, Canvas, Eco-solvent and Book Art Papers. Innova’s un-paralleled line of award-winning papers is available in cut sheets and rolls up to 60” wide.
Contact Innova Art Ltd (USA)
Wayne Connelly / 856-456-3200
About the Décor Art market
Digital art reproduction started as very high-end limited edition printmaking. As technical improvements and cost reductions were made in production, more print providers entered the field and began the long attack on traditional printing technologies such as offset litho and screen printing.
As this segment expanded, lower run production jobs moved away from traditional printing methods, and moved to on -demand digital inkjet, and the Décor print market was born. It was labeled the “décor” market because the output was driven by interior decorators and was sold for use as wall hangings in hotels, commercial and residential space.
Eco-solvent printers, long the choice for signage and graphic arts, now have a print quality that meets the needs of the décor market. The reduced operating and lower supply costs make eco-solvent printing a logical choice for print providers targeting interior imaging, poster and art reproduction output.
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waynec[.]innovaart.com 
