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Quiksilver Viral Video Wins Accolades at Digital Day at the DGA - Popular video produced by Cuker Interactive is featured at prestigious annual event showcasing the latest in digital technology
Quiksilver Viral Video Wins Accolades at Digital Day at the DGA

 

NewswireToday - /newswire/ - Solana Beach, SC, United States, 2009/09/15 - Popular video produced by Cuker Interactive is featured at prestigious annual event showcasing the latest in digital technology.

   
 
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Quiksilver’s popular viral video “The Spot,” produced by Cuker Interactive, was recently featured at the 2009 Directors Guild Digital Day in Hollywood, CA. The annual event showcases the latest in digital tools and technologies and brings together many of the top directors in the industry.

This year’s event was the seventh annual Digital Day at the DGA, and Guild members and invited guests were treated to exhibits, presentations, and hands-on demonstrations of the newest developments in emerging digital technologies.

"The Spot" was honored as the featured viral video and was presented as an example of utilizing innovative technology to generate publicity and drive successful viral marketing campaigns.

The video has won widespread acclaim for both innovation and technological sophistication. “The Spot” was shot with a Panasonic HVX500 and filmed in 1080i HD footage for post-production work in After Effects, Flash, and Photoshop.

“We wanted to break new ground by using green screen video technology in the in the action sports industry in a completely new way,” said Associate Creative Director Nick Abrams, who directed the video. “We specifically set out to do something that had never been done before in the viral arena.”

“We’ve seen really great results from viral video marketing,” said Aaron Cuker, Marketing Director of Cuker Interactive. “Brands are increasingly using it as an innovative and effective alternative to traditional media. "Quiksilver has received hundreds of thousands of impressions as a direct result of the viral video.”

“The Spot” can be viewed at quiksilver.com/thespot. More information on the Directors Guild of America and Digital Day can be viewed at DGA.org.

About Cuker Interactive
Cuker Interactive (cukerinteractive.com) is an industry leader in digital technologies, specializing in interactive Web solutions and online marketing strategies that generate results. The company melds proven business strategy, innovative technology, and creative solutions to strengthen brands, deliver ROI, and enhance visibility across the Web.

 
 
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Written by / Agency / Source: Cuker Interactive

 
 

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Quiksilver Viral Video Wins Accolades at Digital Day at the DGA

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Publisher Contact: Shelley Burns - CukerInteractive.com 
858-345-1378 shelley[.]cukerdesign.com
 
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IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Cuker Interactive securities in any jurisdiction including any other companies listed or named in this release.

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