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The Missing Link - Eliminating the Disconnect Between Marketing and Sales - Florida Direct Marketing Association hosts “The Missing Link” luncheon & “How To Stop Selling” seminar on June 15
The Missing Link - Eliminating the Disconnect Between Marketing and Sales

 

NewswireToday - /newswire/ - Tamarac, FL, United States, 2006/05/20 - Florida Direct Marketing Association hosts “The Missing Link” luncheon & “How To Stop Selling” seminar on June 15.

   
 
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The Missing Link: Examining and Eliminating the Disconnect Between Your Marketing Efforts and Your Sales Results is the topic of the Florida Direct Marketing Association’s (FDMA) monthly luncheon being held Thursday, June 15 at the Westin Hotel on Cypress Creek Road and I-95 in Fort Lauderdale from 11:30 am to 1:30 pm. The monthly luncheon will be followed at 2:00 pm. by a two hour “How To Stop Selling” seminar, also presented by Kim Jones. Both luncheon and seminar are open to the public. The combined cost to attend is $50 for members, $65 for non-members. Attendees are encouraged to register online FDMA site in advance and save $10 over walk-up registration. Great networking opportunities at the event as well.

Kim has implemented numerous marketing and sales management solutions for companies including Burger King Corporation, Hillshire Farms, FPL Energy Services, Hyatt Hotels and The Palm Beach Post. A 10-year veteran of both sales and marketing management, Kim has extensive experience helping companies maximize their marketing programs and improve their sales results. She will share her experiences in developing effective marketing programs at the corporate level and working with managers to ensure that those efforts translate into sales in the field.

About the Florida Direct Marketing Association (FDMA)

The FDMA has nearly 200 members, including catalogers, Internet retailers, financial services providers, publishers, book and music clubs and retail stores. “Direct marketing” is the art and science of sending one-to-one promotional messages directly to consumers, which allows marketers to measure response rates and campaign effectiveness.

FDMA luncheon meetings are typically held on the third Thursday of each month at the Westin Hotel in Fort Lauderdale. New members get their first lunch free when they join. Special membership rates are available for non-profit organizations as well.

 
 
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Written by / Agency / Source: Florida Direct Marketing Association

 
 

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The Missing Link - Eliminating the Disconnect Between Marketing and Sales

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Publisher Contact: Keith Fletcher - FDMA.org 
786-357-3275 events[.]fdma.org
 
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IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Florida Direct Marketing Association securities in any jurisdiction including any other companies listed or named in this release.

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