The JAWA Awards is the first and only competition exclusively honoring advertising in the jewelry and watch industries.
The winning ad featured a model from Wichita-based Models and Images and was part of a campaign that built the brand around a sepia photography style featuring models wearing only Saint jewelry. Heavenly wings and ethereal cloud backgrounds were added to both model and product photography to create a consistent, distinctive look and feel.
Arizona-based Saint by Sarah Jane jewelry launched its collection in 1997. Saint distinguishes itself by creating bold designs, ensuring handcrafted quality and always utilizing premium materials.
The JAWA Awards are open to retailers, jewelry and watch designers/manufacturers and industry associations. Hundreds of entries are submitted worldwide. Winners are featured in the April 2009 edition of INDESIGN and on its website.
Greteman Group (gretemangroup.com) is a Wichita-based, full-service branding agency, serving a diverse clientele that includes FlightSafety International, Preferred Health Systems, Bombardier Flexjet, Bombardier Aerospace, Signature Flight Support, Spirit AeroSystems, Dallas Airmotive, PIM Aviation Insurance, Royal Caribbean Cruises, Celebrity Cruises, the Kansas Health Foundation, Dean & DeLuca, Envision, Kansas State Fair, Kansas Children’s Service League, City of Wichita and OLC Global. Greteman Group has been a Metro Award winner and a recipient of the Business Marketing Association’s Pro-Comm Awards. It has been recognized in such publications as Adweek, Advertising Age, Aldus, Communication Arts, Designing Identity, Identity, Graphic Design USA, Graphis, Hotels, HOW, Novum, Print, Step-By-Step, and by such organizations as the Mead Top 60, Kansas City Art Directors, Strathmore, International Festivals, Graphex Art Directors, and The National Library Council, American Advertising Federation, American Institute of Graphic Artists, Public Relations Society of America, and American Marketing Association.