NewswireToday - /newswire/ -
Pukekohe, Auckland, New Zealand, 2009/05/08 - ‘Lola & Ben Baby Sleeping Bag – 4 Seasons in 1 Bag’ has recently been awarded the American I Booker Media 2008 Innovation Awards - LolaBen.co.nz.
This prestigious award recognizes the ‘Lola & Ben Baby Sleeping Bag – 4 Seasons in 1 Bag’ as one of the most innovative and useful products today.
"The I Booker Media Innovation Award winning products meet the most stringent criteria and are judged by nationally recognized industry experts, educators and advocates in their fields," says IBG Media spokesperson, Kirsten Sedgwick.
It was a large commitment in time and resources to enter the award in America for the small rural based innovative company in New Zealand, Lola & Ben – New Zealand Made Style for Little Ones. So they view their award as extra special, and significant.
Trina Parker and Sigi Schmitt, the creators of the innovative designed baby sleeping bag are thrilled with the news. ‘We already know how versatile and innovative our design was, as we have extensively designed it for and used it on our own children. We know parents and caregivers will love using it as much as baby enjoys sleeping in it, through all seasons, day and night,’ says Trina.
Their design is genuinely unique; the interchangeable New Zealand merino liners remove the need for having different sleeping bags for each season and between day and night sleeps. Sigi says she enjoys helping mums throughout the world experience the joys of using a baby sleeping bag, which is commonplace and recommended by pediatricians in her native Germany.
Sleeping bags are being recognized for their ability to reduce cot death (SIDS) as they remove the risk of blankets covering the baby’s head. Preventing overheating is also vital. The Lola & Ben® Baby Sleeping Bag is made from pure and natural materials of cotton and New Zealand Merino, natures help to regulate body temperature. The design features allow you to help, by adding or removing the merino liners to adapt with the seasons, making the perfect traveling product also.
The business partners, and friends Trina & Sigi are excited about the international prospects of their ‘baby’ and the fact that they are showcasing New Zealand made products to the world. Being a web based business international orders are handled with ease, and arrive across the world within just days.
They both agree, being awarded a third party endorsement from America is the icing on the cake.