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International Playthings, LLC is pleased to announce the distribution of an original “mom-made” line of educational toys under the company’s iPlay brand called Peek-A-Boo Bags. The bags were designed and developed by Marcella Shumway, a creative mom from Cheyenne, Wyoming.
Shumway originally created the product in her home as a way to bring fun, education, and quiet time into the palm of a child’s hand. She quickly developed her craft into a full-blown business, Peek-A-Boo Stuff, LLC. International Playthings recognizes the unique style and educational value of Peek-A-Boo Bags and will now manage the distribution of these products in North America.
“We are thrilled to welcome Peek-A-Boo Bags to the iPlay family of toys,” says Sue Tice, senior brand manager for International Playthings, LLC. “Marcella Shumway has created a charming yet simple product that fits perfectly with our educational values. We are proud to distribute a product that will not only assist young learners in attaining vital skills but also allow for quiet fun.”
The Peek-A-Boo Bag is a colorful squishy sack with a clear window. Youngsters can shake and squeeze the bag while trying to locate various objects. Each bag has a snap tag which lists everything to find. International Playthings is currently developing a Peek-A-Boo Pack which will include a fun Find-N-Seek book that complements the theme of the Peek-A-Boo Bag. Perfect for traveling, doctor visits, or overnights, these instructive products are sure to please parents and kids alike.
The delightful new Peek-A-Boo line of products includes:
Everything A to Z Peek-A-Boo Bag
This playful pouch includes 26 different objects—one for each letter of the alphabet. Children will learn with excitement while trying to find the Airplane, Butterfly, Car, Dolphin…all the way to Zebra!
Sugar ‘N’ Spice Peek-A-Boo Bag
Pretty and pink, the Sugar ‘N’ Spice bag includes a little girl’s favorite things—a flower, dolphin, dress, star, strawberry, sunglasses, and more!
Rough ‘N’ Tuff Peek-A-Boo Bag
Young boys will get lost in adventure as they search through the Rough ‘N’ Tuff bag. Filled with an airplane, frog, guitar, dinosaur, and much more, this Peek-A-Boo Bag will stir up creativity and imagination.
Peek-A-Boo Pack
International Playthings is developing this compact educational toy to accompany the Peek-A-Boo Bags. The Peek-A-Boo Pack includes an exciting storybook and corresponding Peek-A-Boo Bag. Parent and child can interact together as mom or dad reads the book, while the child searches for items in the story. Additionally, children can independently search and learn using the object photos located at the bottom of each page (great for non-readers).
About International Playthings, LLC
Since its inception in 1967, International Playthings, LLC (intlplay.com) has excelled in the delivery of innovative and entertaining products with integrity, superior play value and child developmental qualities to consumers. Over the course of its 40-year existence, International Playthings has grown to become one of the largest and most respected suppliers of quality products to the North American specialty industry.
A subsidiary of Epoch Company Ltd. affiliate company, International Playthings offers a comprehensive range of proprietary and distributed brands comprising a wide variety of award winning play things including games, infant toys, preschool toys, dolls, educational toys and activity toys.
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