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Eastern Europe Key for New Product Sales - Frost & Sullivan  finds that the European Residential Water Treatment Equipment Markets earned revenues of €550.0 million in 2005 and estimates this to reach €712.0 million in 2010.
Eastern Europe Key for New Product Sales

 

NewswireToday - /newswire/ - San Antonio, TX, United States, 2006/04/11 - Frost & Sullivan finds that the European Residential Water Treatment Equipment Markets earned revenues of €550.0 million in 2005 and estimates this to reach €712.0 million in 2010. .

   
 
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The European residential water treatment equipment market can be viewed upon as two geographically variant markets in terms of the market dynamics – Western Europe and Eastern Europe. The Eastern European market growth expects to be higher compared to Western Europe for new equipment sales. The existing large base of residential customers in Western Europe expects to drive the market for the replacement filters.

Frost & Sullivan finds that the European Residential Water Treatment Equipment Markets earned revenues of €550.0 million in 2005 and estimates this to reach €712.0 million in 2010.

If you are interested in a virtual brochure, which provides financial executives, investment professionals, marketing directors, business development executives and other industry participants an overview of the latest analysis of the European Residential Water Treatment Equipment Markets: Investment Analysis and Growth Opportunities then send an e-mail to Trisha Bradley, Corporate Communications, at trisha.bradley[.]frost.com with your full name, company name, title, telephone number, e-mail address, city, state, and country. We will send you the information by email upon receipt of the above information.

The Eastern European market expects to outpace the Western European growth rate because of the generally poor water quality in most of the countries in this region. Other factors affecting the growth rate for Eastern Europe include rising health concerns and a drive towards treatment equipment, as well as the past underdeveloped nature of the market.

“Necessity to treat the poor quality water, backed with the improved business and economic conditions in Eastern European countries will result in an increased demand,” says Frost & Sullivan Research Analyst Santosh K. Ejanthkar.

Competition within and from the alternative markets, such as the bottled water market, pressurizes the margins of the market participants. The fragmented market with more than 300 market participants makes entry for companies from other parts of the world difficult to find an efficient local partner for expansion.

“The presence of a well established market for bottled water in Western Europe and its rapidly expanding base into Eastern Europe causes concern for participants in the residential water treatment equipment markets,” notes Ejanthkar.

The residential water treatment equipment market witnessed a slow growth into Western Europe. Companies need to educate individuals more about water contaminants and the effectiveness of their products in treating these contaminants in order to increase growth. This will help companies to expand penetration base throughout Western Europe and also foster better sales in the Eastern European growth market.

European Residential Water Treatment Equipment Markets: Investment Analysis and Growth Opportunities is part of the Financial Benchmarking Analysis subscription, which also includes research in the following markets: the North American Residential Water Treatment Equipment Markets: Investment Analysis and Growth Opportunities and the North American Bottled Water Industry: Investment Analysis and Growth Opportunities. All research included in subscriptions provide detailed market opportunities and industry trends that have been evaluated following extensive interviews with market participants. Interviews are available to the press.

Frost & Sullivan's Business and Financial Services group serves clients around the world in all aspects of financial analysis, market research and monitoring, due diligence, idea generation, opportunity analysis, investment valuation and other proprietary research.

Frost & Sullivan, a global growth consulting company, has been partnering with clients to support the development of innovative strategies for more than 40 years. The company's industry expertise integrates growth consulting, growth partnership services, and corporate management training to identify and develop opportunities. Frost & Sullivan serves an extensive clientele that includes Global 1000 companies, emerging companies, and the investment community by providing comprehensive industry coverage that reflects a unique global perspective and combines ongoing analysis of markets, technologies, econometrics, and demographics.

 
 
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Eastern Europe Key for New Product Sales

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