PRTODAY / NewswireToday Free press release distribution service network

Written by / Agency / Source: Fox Communications

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

Swamp Appointed by GlaxoSmithKline for New Macleans Website - Digital marketing agency Swamp has been appointed by GlaxoSmithKline Consumer Healthcare (GSK) to work on its oral care brand MACLEANS
Swamp Appointed by GlaxoSmithKline for New Macleans Website

 

NewswireToday - /newswire/ - York, North Yorkshire, United Kingdom, 2008/12/19 - Digital marketing agency Swamp has been appointed by GlaxoSmithKline Consumer Healthcare (GSK) to work on its oral care brand MACLEANS.

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Web Design/Digital Arts Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Swamp will be creating a website for MACLEANS that will support the brand’s new above the line campaign. The campaign evokes the romantic feeling of timeless glamour through reference to cinema, encouraging the audience to increase their social confidence. The campaign incites people to buy into the MACLEANS range and ‘be ready for romance’, with the newfound confidence in their mouths.

In the initial phase of the site, visitors will be able to view the entire MACLEANS product range as well as watch the new 60 second TV commercial.

Miranda Honan, Brand Manager for MACLEANS at GSK said, “We intend the new campaign to drive customer loyalty by bringing MACLEANS back to its roots in social confidence and re-engaging emotionally with our customers. Using MACLEANS helps you to be ready for romance! GSK has worked with Swamp on a number of digital projects so we’re confident of a successful campaign.”

Claire Wood, Group Account Director at Swamp commented, “MACLEANS is a very well known and popular brand and we can’t wait to create a new online home for it. Swamp has a great history of creating high profile digital work for FMCG brands and we’ve also worked extensively with GSK over the past few years. We believe that this combination will ensure we produce great things online for MACLEANS”.

The new MACLEANS website will go live to coincide with the new advertising campaign at the end of December.

About Swamp
Swamp (swamp.co.uk) is one of the UK’s leading online communications specialists. Our full service offering has delivered hard-hitting and successful campaigns for some of the world’s leading brands.

Swamp’s strategy-led approach has consistently produced the most exciting, innovative and effective online communications for clients and brands that include Heinz, Umbro, GlaxoSmithKline, Horlicks, Ribena, Department for Work and Pensions (DWP), Anglian Home Improvements, Department for Children, Schools and Families (DCSF), Persimmon Homes, McCain, Sage and more.

Swamp was recently voted No1 for ‘Creativity’, ‘Return-On-Investment’ and ‘Acting Technically’ in Revolution Magazine Client Survey (published in January 2008).

Swamp was acquired by Brahm in December 2006.

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Web Design/Digital Arts Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Written by / Agency / Source: Fox Communications

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick Newswire Today Visibility Checker

 

Distribution / Indexing: [+]

 
 
# # #
 
 
  Your Banner Ad showing on ALL
Web Design/Digital Arts articles,
CATCH Visitors via Your Competitors Announcements!


Swamp Appointed by GlaxoSmithKline for New Macleans Website

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name Newswire Today and LINK as the source.
 
  Is this your article?
Activate ALL web links and social stream by Upgrading to Press Release PREMIUM Plan Now!

|
Publisher Contact: Al Fox - AlFox.co.uk 
+44(0)19 0461 3429 al[.]alfox.co.uk
 
Newswire Today - PRZOOM / PRTODAY disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Fox Communications securities in any jurisdiction including any other companies listed or named in this release.

Web Design/Digital Arts via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!


Read Latest Articles From Fox Communications / Company Profile


Read Web Design/Digital Arts Most Recent Related Newswires:

Toon Boom Signs maconcept. As An Official Reseller
Toon Boom Launches Harmony 14
Toon Boom Announces Harmony 14 At MIFA
Digital Marketing Agencies See Strong Growth and Growing Competition Ahead
Founder of Mind Digital Group Wins The Prestigious Build India Award
Toon Boom Animation Acquires TACTIC Studio from Southpaw Technology
Sooryen Technologies Announces IBM Partnership
Toon Boom Animation Signs Collaboration Agreement with Guru Studio
Toon Boom Animation Releases Storyboard Pro 5
Toon Boom and The SPA Studios Sign Technology Collaboration Agreement to Push the Limits of Animation, Design and Concept Art
Digital Marketing Experts to Converge in Melbourne
Toon Boom Animation Selects Scalar as Their Authorized Reseller for Canada
Joomla World Conference Comes to Bangalore, India
Toon Boom Signs Trigital as Their Authorized Reseller in Spain
SumatoSoft Included into Top Web and Software Developers in Belarus by Clutch

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
NewswireToday Celebrates 10 Years in Business


PREMIUM Members


Visit  La Bella Bakery Artisan Bakery Arizona

Visit  BizJobs.com





 
  ©2016 Newswire Today — Limelon Advertising, Co.
Home | About | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR free press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneurs newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today - NOT affiliated with PRNewswire as we declined their partnership offer in 2013
 
PRTODAY & NewswireTODAY are NOT affiliated with USA TODAY (usatoday.com)