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London, United Kingdom, 2008/10/17 - ReportBuyer.com, the online destination for business intelligence for major industry sectors, has added a new report providing an overview of the health drinks market in the UK.
Report Buyer, has added a new report providing an overview of the health drinks market in the UK.
According to the report “UK Health Drinks Market”, which is available from Report Buyer, sales of health and energy drinks, particularly bottled drinking water, have grown considerably in recent years. Authors of the report, RNCOS, say this is a result of the increasing emphasis on improving the health conditions in the UK.
The report identifies that poor quality of water in some regions, rising health awareness and hot conditions have together pushed up the sales of bottled water which has become a substitute for tap water in the country. However, the market still has the potential to grow further.
The report says that the sales of the bottled water are anticipated to jack up at a CAGR of 15% from 2008 to 2012. Moreover, there are vast growth opportunities for bottled water brands, particularly regional ones, as consumers are increasingly gaining awareness on sustainability issues and have started questioning the advantages of buying imported bottled water. While most of the leading brands have witnessed a strong growth in sales, it is expected that own-labels will see surge in sales with the development of their own brand premium products. Also, the ethically concerned products are likely to gain more market share with consumers starting to opt for green products.
However, in spite of the phenomenal growth in bottled water segment, consumption in the UK is much lower than other European countries. While the consumption in the UK is at top with nearly 50%, consumption in France, Germany and Italy is around 90%.
The report offers an comprehensive discussion of the health and energy drinks market in the UK with focus on market trends in all the segments to help client identify the segment with highest potential. It also provides an overview on past, current and future scenario of various product segments to give an analysis on sales and consumption.
Furthermore, it provides forecast on retail sales of fruit juice, still & juice drinks, sports & energy drinks, and smoothies. The report takes into account the changing consumer preferences and behavior while giving the future direction of the market.
The report “UK Health Drinks Market” is available at Report Buyer. Report Buyer product ID: RCS00440
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