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NewswireToday - /newswire/ -
New York, NY, United States, 10/17/2008 - EmPower acquires membership of two prestigious institutes: the Chartered Institute of Public Relations (CIPR) and the International Association of Business Communicators (IABC).
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EmPower Research Knowledge Services (P) Ltd., a pioneer in the field of Business Research and Information Consulting, is pleased to announce that one of its Co-Founders & Managing Partners, Ms Debjani Deb, is now an associate member of Chartered Institute of Public Relations (CIPR) and a member of International Association of Business Communicators (IABC).
CIPR, the largest public relations institute in UK, is a large knowledge repository of PR best practices and relevant case studies. EmPower Research, which supports communication teams at Corporates and PR Agencies with daily global media monitoring (media capture, analysis, and measurement) hopes to utilize this platform to build good relationships with experts in similar and other fields. According to Debjani, “It will not only provide us with new perspectives on strategic and logistical matters but also provide access to the best practices of the PR industry.”
The other institution with which EmPower is now associated is IABC. With reference to this, Debjani added, “Its discussion forums will form an intelligent medium for exchange of ideas on various issues. EmPower, as a specialist in business intelligence and media services, believes in such consolidation initiatives which would enable both parties to add more value to their ongoing business and provide support to upcoming ones.”
About EmPower Research LLC
EmPower Research (empowerresearch.com) provides Customized Business Intelligence, Media Services and Data Analytics. It was founded in 2004 by MIT Sloan MBAs, former Booz Allen Hamilton consultants, and senior marketing managers at Gillette, Whirlpool & Applied Materials. The company has expertise across various verticals like Retail, Consumer Packaged Products, Food and Beverage sector, Pharmaceuticals & Healthcare, Advertising and Financial services.
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