NewswireToday - /newswire/ - Fremont, CA, United States, 07/27/2008 - “Residential investors account for the most underserved market in the real estate industry, but most agents think that the investor market is small and unworthy of focus,” said Pankaj Shukla, CEO and Founder of TReXGlobal (The Real Estate eXchange).

TReXGlobal.com unveiled a free new platform for real estate professionals to attract business with real estate investors – the T-ReX “Partner Program.”

“Residential investors account for the most underserved market in the real estate industry, but most agents think that the investor market is small and unworthy of focus,” said Pankaj Shukla, CEO and Founder of TReXGlobal.com. “In reality, this is a huge market, and investors provide a great opportunity for real estate professionals – especially with current market conditions.”

According to the National Association of Realtors®, 22% of all property purchases last year were for investment purposes – and 75% of these purchases were single family homes, townhouses, and condominiums. Eight out of ten investors surf through agents’ websites looking for deals, but the inability to identify these investors and market to their needs results in lost opportunities for real estate professionals.

With the T-ReX Partner Program, agents can generate more business by converting web visitors into investor clients using free co-branded web tools. These free web tools save thousands of dollars for the agent’s investor clients. Agents also have access to an online Marketing Toolkit that contains step by step guides that assist real estate professionals with marketing and communication efforts. This helps real estate professionals cultivate relationships with investors and generate long-term recurring business.

About T-ReX Global (The Real Estate eXchange)

T-ReX Global (trexglobal.com) is a leading provider of simple web applications for real estate investors to help them save thousands of dollars. The Partner Program helps real estate professionals cultivate relationships with investors using co-branded web tools.

T-ReX Global’s web tools have been featured in Forbes, The Chicago Tribune, Accounting Today, WebCPA.com, and other publications. T-ReX Global was also one of thirty companies chosen to demonstrate at Launch: Silicon Valley 2008. The company has partnerships with H&R Block, First American Corporation, and IPX 1031 Investment Property Exchange Services.

T-ReX was founded by CEO Pankaj Shukla (Former VP Intuit Small Business) and President Narinder Sandhu (Former VP Intuit Payroll Services). Both have over 20 years of experience real estate and product development.

Agency / Source: T-ReX Global, Inc.

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