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Learn from the leading casual games developers how to monetise social casual games for the leading social networks as the market moves towards a coherent monetisation model around Facebook and other major social network platforms - for the first time after a long period of experimentation.
PlayFish games are consistently in the Top 10 Facebook games, Morpheme (Eidos games studio) have been developing highly successful Facebook games for over 2 years and Nudge are always at the vanguard of Facebook brands and game apps.
The sessions provide delegates with a 6–12 month strategy roadmap based on clear case studies for monetizing online communities.
About Monetise Web 2.0 & Social Networks Conference
Monetise Web 2.0 7 Social Networks Conference is a focused event within the Visual Web Convention 9-10th July, London.
About Visual Web Convention
With 45+ speakers, the Visual Web Convention 9-10th July in London, is the first event to showcase, debate and identify the opportunities for application and monetization of the Visual Web 2.0 and online communities across games, brands, learning, media & communications – with a focus on virtual worlds, MMOs, social networks and serious games.
The sessions provide delegates with a 6–12 month strategy roadmap based on case studies for monetizing the Visual Web and online communities. They: learn about the impact of open API and widgets - discover the roadmap for mobile social networks and interconnectivity - hear how to exploit the current 500m + community members in existing social networks and how to build the next-gen social network to leapfrog Facebook and Bebo.
The Convention, to be held at RIBA, comprises 4 main events each separately bookable, with a focus on:
• Casual games – Building sustainable communities, opening up Facebook and reaching 500m+ established social networkers.
• Widgets & Gadgets – How this-gen Web, with prolific open APIs and widgets, is driving commerce, building communities and brands - including games and media.
• Virtual worlds & MMOs– New platform for the Web? Life-style games? MMOs? What’s the value, opportunity and roadmap? Who are the key players and what are the right platforms for you to develop new games on?
• Serious games & learning – Appropriate use of Web 2.0, ARGs, virtual worlds and serious games to learning, awareness and policy. In addition, are climate change games a new family-friendly genre for games publishers?
• The Talent Crunch – How to find and then keep key talent in the creative digital industries. The definitive Academic Meets Industry Consultation!
45 + Speakers include:
· Lord David Puttnam
· Eric Winbolt - Head of Digital at EMI Records
· John Nordlinger - Program Manager, Microsoft Research
· Matt Spall - MD, Morpheme Games Studios (part of Eidos)
· Sebastien de Halleux - COO, Play Fish
· Kevin McNulty - President, Coole Immersive
· Matthew Jeffery – Head of Global Talent Brand, Electronic Arts
· Sanjay Mistry - VP, EA University
· Dan Hon - CEO, Six to Start
· Margaret Robertson - Journalist & Consultant
· Gobion Rowlands - CEO, Red Redemption
· Bruce Joy – CEO, Vastpark
· Jo Roach – Commissioning Editor, Channel 4
· Claus Nehmzow - MD, Method Ltd
· Jason Ryan - iCrossing
· Tom Nixon - Nixon McInnes
· Paul Durrant - Business Director, Abertay University
· Thomas Bidaux - VP, Avaloop
· David Solari - VP Online, Codemasters
· Thor Gunnarsson - VP, CCP Games (Eve Online)
· Sean Dromgoole - CEO, Some Research
· Frank Jennings - Associate Solicitor, DMH Stallard
· Kevin Corti - CEO, PIXELearning
· David MacQueen - Senior Mobile Analyst, Screen Digest
· Dave Taylor - Senior Virtual Worlds Researcher, Imperial College
· Ivan Pope - CEO, Sniperoo
· Dr Pamela M Kato - University Medical Centre, Netherlands, Former Co-founder and CEO, Hopelab.
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