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Doremus Poll Finds 'Psychological Recession' Setting in - Doremus, the specialist agency that understands the business of business, posted a question on its website during April which asked: Are you planning to spend your government rebate check on something
Doremus Poll Finds 'Psychological Recession' Setting in

 

NewswireToday - /newswire/ - New York, NY, United States, 2008/05/06 - Doremus, the specialist agency that understands the business of business, posted a question on its website during April which asked: Are you planning to spend your government rebate check on something "fun" rather than paying down debt?. NYSE: OMC

   
 
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Doremus, the global agency that specializes in understanding the business of business, posted a question on its website during April which asked:

Are you planning to spend your government rebate check on something “fun” rather than to pay down debt?

76% of the visitors to the site answered NO. They will not be spending the found money on something fun.

Only 13% were looking forward to treating themselves, answering “yes.”

10% were still considering what they’d do with the windfall and answered “maybe.”

“While our economy may not technically be in a Recession,” said Carl Anderson, CEO of Doremus, “consumer research suggests that we are in a psychological one.”

Doremus was named “top agency” by BtoB magazine for 2007

About Doremus

Doremus is a specialist in a world of generalists. With offices in New York, San Francisco, London, Hong Kong and Singapore, it specializes in business communications, helping companies to grow. Doremus does this by leveraging a unique understanding of its clients' target audiences … taking the complex and making it compelling through intellect, insight, ideas and impact. BtoB magazine named Doremus the “top agency” in business communications for 2007

Doremus is a part of the Omnicom Group Inc. (NYSE: OMC). Omnicom is a leading global advertising, marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, interactive, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

 
 
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Written by / Agency / Source: Doremus New York

 
 

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Doremus Poll Finds 'Psychological Recession' Setting in

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Publisher Contact: Marianne Flatley - Doremus.com 
212-366-3682 mflatley[.]doremus.com
 
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