About Sales provides comprehensive staffing, management, closing coordination and marketing services. The About Sales team represents a stellar combination of expertise in everything from entry-level to custom, intown to suburban, master-planned and golf course communities and active adult markets; with over 35 years of sales and marketing experience in the Atlanta area.
“The cycle for outside sales services typically ends due to a lack of management and sales and a focus on builder recruitment for commission,” said Founder Shirley Gary. “However, the business model for About Sales places the sales manager’s focus on retaining current builders by increasing sales, training, hiring and team management. And with relatively low overhead costs, we are able to offer these services more affordably than others.”
About Sales specializes in sales management, offering a full slate of management services including point-of-sale contract negotiation, weekly sales reporting and on-site sales assistance, at a personalized level of service unlike other outside sales services, as the client base for each About Sales sales managers will be limited to 20 communities, a number that is manageable and allows for one-on-one, tailored community attention.
In terms of staffing, the experienced team at About Sales offers training for new home sales managers and new home specialists and offers hostess services for agents’ days off.
About Sales also provides comprehensive closing coordination from lenders, sales, construction and attorney organization to homeowner orientation, all while maintaining impeccably accurate records for regular reporting to builders.
To ensure that home builders meet their sales goals, About Sales will provide marketing guidance and strategy as well as handle the creation of marketing materials, including signage, Website creation, design and development, collateral, e-marketing campaigns and advertising/media placement.
About Sales will also include Constellation Software, a full-service, web-based program for sales, operations, construction and marketing. This software, which is used by both builders and sales teams, manages traffic, leads and prospects, generates sales reports, tracks construction and creates contracts, change orders and more. About Sales is one of the few companies that offer this software, at no additional charge to the builder.
Shirley Gary, founder of About Sales, Inc. launched and operated Paul Thomas Realty, the inside brokerage for Paul Thomas Homes for three years before founding About Sales. She also launched and operated the inside brokerage for Sharon McSwain Homes for four years, served as active adult sales manager for Pulte Homes for two years and over eight years, moved her way through sales associate and sales manager positions to Vice President of Sales and Marketing at D.R. Horton/Torrey Homes.
About Sales is currently representing three prominent Atlanta builder developer groups with more than 15 communities and is targeting mid-sized builders for new business.
About Sales is a rapidly growing real estate sales and marketing company, based in Atlanta, Ga., that combines strategic and innovative leadership to produce sales results for builders and developers. About Sales streamlines programs for builders, offering staffing, management, closing coordination and marketing services. About Sales offers local expertise based on years of experience with new home building companies. Founder Shirley Gary’s background is solely in new home building and Gary philosophically acts and thinks like a builder, completely understanding the builder’s perspective. For more information, call 404-213-4299