NewswireToday - /newswire/ -
London, United Kingdom, 2008/04/01 - A leading provider of language services to business customers worldwide, translation company Lingo24 has appointed a new Marketing Manager to plan and implement fresh positioning and communication strategies.
Lingo24 has developed a true global vision of business over the past few years. Operating on four continents, with an ever-increasing team of multinational language professionals and clientele from a variety of countries and business sectors, Lingo24 Translation Services is facing the challenge of coordinating a global business head on by hiring new specialised staff in its Marketing Department. In line with its global vision and dedication to offering the very best translation services, Stefan Bogdan, the team’s new Marketing Manager starting this month, will be in charge of planning and implementing fresh strategies for the company’s positioning and communication.
With broad expertise in planning the brand strategies of a well-known international NGO, Stefan has developed extensive, hands-on experience in several fields relating to marketing and communication. Putting forward dedicated approaches to the conception and implementation of messages that reach a culturally diverse target audience – who nonetheless subscribe to a common set of values and principles – is what distinguished Stefan as a most valuable addition to the Lingo24 team.
“I am very much looking forward to contributing to the creation of fresh strategies for the positioning of Lingo24 as a core brand in its field”, says Stefan. “And setting the ground for this will be a rapidly achievable task due to the team’s great potential and the company’s already well-defined name”, he adds.
Stefan’s efforts will concentrate on the improvement of research and communication strategies, thus helping Lingo24 discover more about its clients’ wants and needs, and leading to a consistent increase in quality of service.
Lingo24 is one of the fastest-growing translation companies in the world, with operations in the UK and seven other countries worldwide. Founded in 2001, the company is a great case study for: e-business (90% of its customers find it through the Internet), globalisation (its business is a barometer of globalisation for British business, and the company itself has 'internationalised' in a short space of time), EU expansion (the company has its largest operation in Timisoara, Romania), green business (the company has a strict environmental policy and limited office use to minimise unnecessary travel), home-working (Lingo24 employees work from home more than 95% of the time), youthful entrepreneurialism (the company was established by a 22-year-old graduate of Oxford University).