NewswireToday - /newswire/ - Denville, NJ, United States, 03/24/2008 - Insurance agents and agencies partner themselves with the Insurance Agent Rating Bureau’s premier website, rateyourinsuranceagent.com, to establish effective marketing and attract new prospects.

The Insurance Agent Rating Bureau (IARB) announces the introduction of rateyourinsuranceagent.com, an Insurance Directory and consumer rating website. IARB believes that agents deserve recognition for their outstanding customer service. In an effort to eliminate the stigma of the commission-hungry salesman often associated with Insurance Agents, IARB showcases a forum where agents will be able to tout their accomplishments as well as a customer rating.

Todd Entel, co-founder and CEO and a licensed insurance agent, discovered that too often insurance sales are based solely on price and in-turn the consumer suffers. Entel says that the agents that give the industry a bad rap often win over clients by offering policies with limited coverage just to win the price game. After the sell, clients are then subject to many agents’ shabby customer service. “We are seeking insurance agents and agencies with a proven track record of excellence to become members,” says Entel. “We’re saying to the agents, ‘it’s time to stop bragging about how your customer service sets you apart. It’s time to prove it’.”

IARB seeks to improve the image of the insurance industry by giving the general public a forum to speak about their experiences with their insurance agents and agencies. It will allow a place for the public to praise the quality, professional agents and it will also give the agents who do things right a leg up. Insurance agents or agencies that would like to find out more can visit the website today.

Agency / Source: Insurance Agent Rating Bureau

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