NewswireToday - /newswire/ - London, United Kingdom, 02/29/2008 - For years, recruitment agents have found ways to place a monetary value on their contacts, but with the launch of an innovative new online recruitment service this week, the power will now be passed to the people.

The launch of know-who.com this Friday (29 February) will usher a new generation of recruitment into the UK. Offering an innovative new style of online recruitment, know-who.com will allow job-hunters, employers and even networkers the opportunity to not only monetise their social and business contacts but also use these same contacts to actively help them find jobs and staff as well.

The site launches at a time when the global recruitment market is entering huge change and many people are questioning the credibility of the recruitment agencies which traditionally controlled the job market.

According to a recent survey by know-who.com, recruitment agents fare badly in the credibility stakes, heralding a shocking third place amongst the least-trustworthy professions in the UK.

The survey, which saw recruitment agents topped only by politicians (12 percent) and estate agents (25 percent) as the least credible professions, found that only 32 percent of Britons considered recruitment consultants to be trustworthy.

Further, almost half of those surveyed (48 percent) perceived recruitment agents as being more interested in placing people in jobs and earning commission than making sure they were a suitable fit.

Jody Hunt, co-founder of know-who.com sees know-who.com as a breath of fresh air for a currently stale industry; “It’s concerning that recruitment agents are perceived as untrustworthy, but it really does signal just how important it is to bring a new dynamic to the industry. Through utilising the growing trends around social networking and the online space, know-who.com offers a simple, revolutionary and financially rewarding- way to tackle job hunting and recruitment.”

On the other end of the trustworthy scale, teachers and doctors held joint first-place, with 90 percent of those surveyed considering them to be highly trustworthy.

Agency / Source: Custard PR

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