PRTODAY / NewswireToday Free press release distribution service network

Written by / Agency / Source: Propeller Group

Check Ads Availability|e-mail Article


Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!

New Publication ‘Public Relations for Asia’ Addresses Skills Gap in Asian PR Industry - The book, written by leading Public Relations experts Trevor Morris and Simon Goldsworthy, offers key insights and straightforward practical advice for agency and in-house PR staff looking to cope with increasingly complex communications challenges
New Publication ‘Public Relations for Asia’ Addresses Skills Gap in Asian PR Industry

 

NewswireToday - /newswire/ - London, United Kingdom, 2008/03/02 - The book, written by leading Public Relations experts Trevor Morris and Simon Goldsworthy, offers key insights and straightforward practical advice for agency and in-house PR staff looking to cope with increasingly complex communications challenges.

   
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Books/Publishing/Newspapers Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

‘Public Relations for Asia’ is helping to fill the skills gap created by the exponential growth in demand for PR services across the Asia Pacific region.

The growing importance of the Asia Pacific region over the past 20 years is reflected by the fact that countries within the Asia-Pacific Economic Cooperation (APEC) organisation now account for 55 per cent of world GDP. The complexity of these economies is also reflected in the changing structure of intra-APEC trade with demand for merchandise goods doubling to US$3 trillion since 1994.

Trevor Morris said, “The dramatic economic, social and political development of the Asia Pacific region has thrown up endless communications challenges. Through Public Relations for Asia we aim to use our practical UK-based expertise and detailed research of the particular issues affect Asia Pacific PR to provide practitioners with a useful resource to meet the challenges they face.”
“Public Relations for Asia” is divided into four sections beginning with a look at theory and ethics in PR. This is followed by a look at the strategy and planning of a pr campaign. Section three takes the reader through the practical skills such as media relations, internal communications, events management and design while the conclusion examines the future of Asian pr.

“Public Relations for Asia” is available from Palgrave Macmillan.

About the Authors
TREVOR MORRIS is one of the UK's most senior PR practitioners and since 2005 a Visiting Professor at the University of Westminster, UK, where he teaches on a range of postgraduate and undergraduate programs. Formerly Morris was Chief Executive of Chime Communications Public Relations Group, the UK (and Europe)'s largest PR group, with some 250 employees. In nearly a quarter of a century in the industry he successfully built a major PR consultancy, worked for numerous major companies and government bodies and alongside most of the key players in contemporary PR. Morris has made countless TV, radio and newspaper appearances and maintains a high profile within the industry.

SIMON GOLDSWORTHY is Senior Lecturer in Public Communication at the University of Westminster, UK. He established London's first Master of Arts course in Public Relations and has since added the teaching of Public Relations to the University's well-known undergraduate media studies program. He has lectured to international audiences, including Johns Hopkins University and at the Sorbonne. His civil service career included three years at the Central Office of Information and press office work for a number of Government departments. He has also worked as a PR consultant in the private sector.

 
 
Your Banner Ad Here instead - Showing along with ALL Articles covering Books/Publishing/Newspapers Announcements

Replace these Affiliate Programs at ANYTIME! Your banner here within the next hour. Learn How!


 

Written by / Agency / Source: Propeller Group

 
 

Availability: All Regions (Including Int'l)

 

Traffic Booster: [/] Quick Newswire Today Visibility Checker

 

Distribution / Indexing: [+]

 
 
# # #
 
 
  Your Banner Ad showing on ALL
Books/Publishing/Newspapers articles,
CATCH Visitors via Your Competitors Announcements!


New Publication ‘Public Relations for Asia’ Addresses Skills Gap in Asian PR Industry

Company website links NOT available to basic submissions
It is OK to republish and/or LINK any newswire for any legitimate media purpose as long as you name Newswire Today and LINK as the source.
 
  Is this your article?
Activate ALL web links and social stream by Upgrading to Press Release PREMIUM Plan Now!

|
Publisher Contact: Propeller Communications 
+44 (0) 20 7437 3353 conway.wigg[.]propellercom.com
 
Newswire Today - PRZOOM / PRTODAY disclaims any content contained in this article. If you need/wish to contact the company who published the current release, you will need to contact them - NOT us. Issuers of articles are solely responsible for the accuracy of their content. Our complete disclaimer appears here.
IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Propeller Group securities in any jurisdiction including any other companies listed or named in this release.

Books/Publishing/Newspapers via RSSAdd NewswireToday - PRZOOM Headline News to FeedBurner
Find who RetweetFollow @NewswireTODAY



Are you the owner of this article?, Turn it PREMIUM with your LOGO instead - and make it 3rd party Ads-Free! within the next hour!


Read Latest Articles From Propeller Group / Company Profile


Read Books/Publishing/Newspapers Most Recent Related Newswires:

Hearst Invests in Moffitt Cancer Center Subsidiary M2Gen
Wiley Partners with the Orthopaedic Research Society on the Launch of New Open Access Journal
Hearst Acquires the Print and Digital Assets of The Telegraph and Journal-Courier
Wiley and AACC International Confirm New Publishing Partnership
Hearst Ventures Expands International Presence
Botanical Society of America and Wiley Confirm New Publishing Partnership
Wiley and Instructure Partner to Build Next Generation of Higher Education Courseware
Wiley and International AIDS Society Confirm New Publishing Partnership
American Oil Chemists’ Society and Wiley Confirm New Publishing Partnership
The Society for Leukocyte Biology and Wiley Announce Publishing Partnership The Society for Leukocyte Biology and Wiley Announce Publishing Partnershi
Wiley Partnership with Overleaf Enables Author Collaboration
Wiley Launches New Open Access Journal in Collaboration with the Japanese Society of Gastroenterological Surgery
Australasian Society for Immunology, Inc. and Wiley Confirm New Publishing Partnership
Wiley and StudyAce Announce Partnership to Bring Learning Games, Flashcards and Practice Tests to Psychology and Business Students
The Physiological Society and Wiley Renew Partnership

Boost Your Social Network
& Crowdfunding Campaigns


LIFETIME SOCIAL MEDIA WALL
NewswireToday Celebrates 10 Years in Business


PREMIUM Members


Visit  La Bella Bakery Artisan Bakery Arizona

Visit  BizJobs.com





 
  ©2017 Newswire Today — Limelon Advertising, Co.
Home | About | Advertise/Pricing | Contact | Investors | Privacy/TOS | Sitemap | FRANCAIS
newswire, PR press releases distribution service magazines engine news alert newsroom press room breaking news public relations articles company news alerts newswiredistribution ezine bizentrepreneur biznewstoday digital business report market search pr firms agencies reports distri-bution today investor relation successful internet entrepreneurs newswire distribution prtoday.com freenewswiredistribution asianewstoday bizwiretoday USA pr UK today - NOT affiliated with PRNewswire as we declined their partnership offer in 2013
 
PRTODAY & NewswireTODAY are NOT affiliated with USA TODAY (usatoday.com)