NewswireToday - /newswire/ - Plano, TX, United States, 02/22/2008 - Sanani, The Original Mocha Coffee ®, is one of the exclusive items selected to participate in the gift bag being given to this year’s non-winning Academy Award Nominees by Distinctive Assets at the upcoming Oscars® on February 24.

Sanani Coffee Company CEO Tariq Ausaf was approached by Distinctive Assets CEO Lash Fary after Fary heard about the coffee being included with each customized limo delivered by Becker Automotive. Once Fary tasted the coffee, he knew that the celebrities who receive his company’s gift bags would appreciate tasting the remarkable coffee that sparked the international coffee trade over 400 years ago.

“Whether it’s the rich history or the rich flavor, this coffee’s exquisite quality definitely gets two thumbs up,” Fary said. “Tariq’s company has done a fantastic job in capturing the authentic taste of Yemeni mocha coffee and bringing it to America.”

Ausaf said that he is excited that his coffee is making its way into Distinctive Assets’ “Everybody Wins at the Oscars®” Nominee Bag. Since starting his company last year, he’s enjoyed a series of successes that include being named the official coffee of Lazzara Yachts and mention as a FrontRunner in the esteemed Robb Report.

“It’s truly an honor to earn the recognition of such exclusive agencies as Distinctive Assets,” Ausaf said. “It goes to show that our efforts to bring the world’s most exclusive coffee to America are paying off.”

About Distinctive Assets
Established in 1999, Distinctive Assets provides celebrity placement, product introduction and branding opportunities within the entertainment industry. Our services also include Corporate & Personal Gifting for every occasion as well as Television and Motion Picture Start & Wrap gifting.

About Sanani Coffee Company
Dallas-area Sanani Coffee Company (Sanani.com) produces an exclusive designer luxury coffee using the highest grade mocha beans from the Bani Mattar region of Yemen. Sanani’s all natural coffee is produced using methods that have remained unchanged for centuries and air-ships them to the USA to maintain the rich, fresh taste that defines the Sanani Original Mocha Coffee experience. A 250-gram (8.8 oz) box of Sanani, The Original Mocha Coffee, retails for $24.00. To learn more about genuine Yemen mocha coffee, please visit the Sanani Coffee Company website.

The “Everybody Wins at the Oscars®” Nominee Gift Bag has no affiliation with A.M.P.A.S or any official Academy Awards gift bag.

Agency / Source: Sanani Coffee Company

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