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New Puma Headquarters in Germany – Inspired by Brand - Created with ArchiCAD - Construction began on the new Puma Group HQ in Herzogenaurach, Germany in November 2007. Known as the Puma Plaza
New Puma Headquarters in Germany – Inspired by Brand - Created with ArchiCAD

 

NewswireToday - /newswire/ - Budapest, Hungary, 2008/01/07 - Construction began on the new Puma Group HQ in Herzogenaurach, Germany in November 2007. Known as the Puma Plaza.

   
 
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The complex is being developed in an area of approximately 50,000 square meters and will house 700 employees. The design was created by Klaus Krex of da capo al fine architects, based in Nuremberg.

The plaza of three buildings includes an administrative building, a brand centre to be used for employee development and training, and a retail store. In his design, Krex drew inspiration from the Puma brand and its logo: the retail building resembles the world-famous red shoe box.

Environmental considerations played a significant role in the design concept. All three buildings have modern concrete-core conditioning for eco-friendly heating and cooling. The building’s energy requirements are met by a 1,000 square-meter solar energy system on the roof of the retail building and along the facade.

Remarkably, the overall design was created by Klaus Krex alone, who accomplished this by using ArchiCAD 11 and its ability to help visualize his creation in 3D from the outset. Later, a team from the firm realized the entire project with ArchiCAD.

About Graphisoft

Graphisoft (graphisoft.com) is the pioneer and leader in developing Virtual Building™ solutions. It is widely acknowledged as the world's #1 supplier of model-based software and services for the building industry. Our clients are at the forefront of the industry - delivering projects that are better designed, more predictable to construct and less expensive to operate.

 
 
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Written by / Agency / Source: Graphisoft

 
 

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New Puma Headquarters in Germany – Inspired by Brand - Created with ArchiCAD

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Publisher Contact: Ákos Pfemeter - Graphisoft.com 
press[.]graphisoft.com
 
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IMPORTANT INFORMATION: Issuance, publication or distribution of this press release in certain jurisdictions could be subject to restrictions. The recipient of this press release is responsible for using this press release and the information herein in accordance with the applicable rules and regulations in the particular jurisdiction. This press release does not constitute an offer or an offering to acquire or subscribe for any Graphisoft securities in any jurisdiction including any other companies listed or named in this release.

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