NewswireToday - /newswire/ -
San Diego, CA, United States, 2006/01/04 - mobZilla, LLC, a leading wireless media company, today debuted at the Consumer Electronics Show (CES) its latest mobile streaming music platform, designed to help partners focus on running their business while extending brand reach..
Personalized Music, Java and Symbian Support and Revenue-Enhancing Features Benefit Wireless Carriers, Content Owners and Consumers Alike
The company's latest technology gives wireless carriers, content owners and affinity brands the power to increase distribution and brand penetration through the power of personalized music on both the mobile phone and PC.
"The demand for mobile entertainment is growing exponentially as mobile phones become more and more a part of our everyday lives," said Mike Pinto, CEO of mobZilla. "Our new platform gives each of our partners added flexibility to participate in the mobile music market without losing their focus on core strengths and day-to-day business activities."
mobZilla's latest solution maintains its unique dual-platform capability (delivery to a mobile phone and PC) and adds new revenue-generating, customer-friendly features such as:
-- Compatibility with Java MIDP2 and Symbian S60 phones.
-- Personalized music mixing from more than 50 genres of music, that can be blended numerous ways by the listener from their mobile phone.
-- The ability for customers to rate songs played to further personalize their music.
-- Support for creating branded music channels to extend brands via customers' mobile phones and PCs.
-- Ringtone, full track and other multimedia stores plugged in to the service.
According to a recent DhaliwalBrown report, "Mobile Music is the most valuable mobile content market globally, generating gross revenues of $4.4 billion in 2005, rising to nearly $6 billion in 2006. Mobile now accounts for nearly 15% of the entire music market globally." mobZilla's intense focus on providing the best solution for mobile entertainment will help its customers flourish in this strong, emerging market.
Mr. Pinto will discuss at CES mobZilla's vision and thoughts on the future of mobile entertainment as a panelist on today's "Getting the Bling Bling: From Ringtones, Ringtunes, Advertainment to Games & Custom Branded Experience" session. Speakers will share perspectives on how the entertainment experience in the mobile environment is evolving from a novelty platform to a major method in reaching consumers for consumption of games, music, video, advertising and branding.
mobZilla is the first global wireless media company with a cross-platform mobile phone and PC content delivery service. The company's streaming music service allows subscribers to listen to professionally programmed channels and create a personalized music mix from more than 50 genres, including: Hip Hop, Pop, Rock, Latin and Country. With one subscription, listeners get commercial-free, unlimited access to the service from their mobile phone and PC.
The mobZilla service includes exclusive programming as well as an integrated solution for ringtone, full track and video purchases. La Jolla, Calif.-based mobZilla is privately held.