NewswireToday - /newswire/ -
Portland, OR, United States, 2007/10/24 - Bellissimo Coffee InfoGroup, the specialty coffee industry's leading consulting company and producer of award-winning training DVDs and business manuals, has hired Stacie Greer as its marketing director.
Greer will coordinate the marketing programs for Bellissimo and the American Barista & Coffee School (ABC's) in addition to exploring new avenues in which to promote current and future marketing strategies for the company.
Greer's coffee experience includes five years at Starbucks, where she managed retail operations and organized coffee tastings and brewing workshops for customers. Greer was instrumental in the national roll out of new labor management technology and tools to over 1,000 Starbucks stores, providing technical and conceptual support to retail managers from a corporate level. Greer was certified in the Starbucks “train the trainer” program.
"Stacie’s extensive background in specialty coffee business management and operational systems will prove to be a gigantic asset to both Bellissimo and ABC's," said Bruce Milletto, Bellissimo's president.
In addition to her work in the coffee industry, Greer was employed for eight years at IBM in the company's sales and distribution division, where she provided support to the company's international sales team.
"I am very excited to join the Bellissimo team," said Greer. "After many years in a corporate environment, I am happy to be back in the coffee industry. This position is a wonderful opportunity for me to work for a company with such an excellent reputation. My hope is to add to this reputation by sharing my experience and providing excellent service to our customers."
About Bellissimo Coffee InfoGroup
Bellissimo is the specialty coffee industry's leading consulting company and founder of the American Baristas & Coffee School. The company is well known as the producer of the award-winning coffee education DVDs “Espresso 101,” “Espresso 501,” “The Passionate Harvest,” “Everything BUT Coffee” and “Advanced Barista Training: Extreme Pours.” Bellissimo is also the publisher of the business manuals Bean Business Basics, Opening a Specialty Coffee Drive-thru, Effective & Essential Marketing for the Specialty Coffee Retailer and Achieving Success in Specialty Coffee. Bellissimo’s worldwide client list includes Fortune 500 companies as well as American and International entrepreneurs. As a result of the success of his company, Bruce Milletto is recognized by the press and the coffee industry internationally as “the voice of North America’s specialty coffee industry.”