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mpGreek Launches 'Viral' Music Downloads with SONY BMG's New Single for Elli Kokkinou
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Whitestone, NY, United States, 10/15/2007 - mpGreek the biggest music and entertainment network for Greek digital entertainment today releases exclusively 2PLAY, the new “Viral” music Download campaign with Elli Kokkinou’s New song “Lypamai Eilikrina".
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With the new 'Viral' music Download campaign known as 2PLAY, all mpGreek and Lampsi Music users will be able to download the song “Lypamai Eilikrina” from the album “Eilikrina” by Elli Kokkinou for FREE. The track can only play twice on any computer and then it deactivates its self. The user will need to purchase the track if he wishes to play it again, transfer or burn it. Additionally the track can be emailed to any email address so that more users can sample the new song. The album includes 12 new big hits.
The promotional tracks are locked with DRM and allows only 2 plays of the song without allowing any other permissions. It gives the opportunity to users to try a track download for FREE while sampling a new release. It’s a teaser Viral promotion which has the ability to spread out to thousands of users within the first few weeks.
Additionally the first 100 users who purchase the new album on mpGreek will receive an original autographed picture by Elli Kokkinou in the mail.
About Greased Networks, Inc.
Greased Networks (mpgreek.com) is a leading technology firm at the forefront of Greek music downloads. The company revolutionized online Greek music delivery with the creation of its advanced full service download service - mpGreek. mpGreek who has almost the most complete Greek and international repertoire, is focused on the distribution of content from Greece and was established to serve the increasing demand for music, music videos for the Greek market on the internet.
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