Pixsy Corporation, an award-winning media search platform that powers private label image and video search engines, today announced the launch of the Pixsy Browse Network, a destination website designed to provide consumers with a significantly enhanced media search and browse experience. The new site delivers browsing capabilities from more than 3,000 ‘mini-sites’, including category portals such as entertainment, news, sports, etc.; and features a smart browser that intuitively guides the search experience.
The Pixsy Browse Network offers an entertainment-oriented browse experience by capturing the hottest topics or subjects of the day. The channel guide offers a dynamic browse experience for both image and video content, along with more than 3,000 ‘mini-sites’ filled with the latest celebrity, entertainment, news, sports, travel, music and other exciting visual content to deliver a whole new ‘discovery’ experience for consumers.
“We’ve seen a tremendous shift in the growth and popularity of browsing content on our site and found that people browse more than they search when given good options,” said Chase Norlin, Pixsy’s CEO. “We’re creating new ways to surface valuable content that matches their interests.”
The Pixsy Browse Network gives users the ability to surf specific topics of interest and provides category portals that guide them through the exploration process. The content is updated constantly, providing a unique event every time. Additionally, Pixsy distribution partners will be able to utilize the Pixsy Browse Network to build their own customized browse networks for their audiences.
Another new feature in the Pixsy Browse Network is the Smart Browser, which is an intelligent, intuitive search feature. It looks at the search query and offers similar browse categories for the user to explore. For example, a search for “Las Vegas” would yield results ranging from the city – hotels, nightlife, restaurants, etc. – to the movie Casino Royal, and other related information.
Norlin added, “We expect to see an increase in targeted advertising real estate and the opportunity to further optimize the consumer media experience.”
Pixsy Corporation (Pixsy.com) is an award-winning media search platform that powers private label image and video search engines for online websites and applications. Pixsy brings a new suite of tools to the multimedia search sector and is creating new search-based ad opportunities in the process. Pixsy’s multimedia spiders and index also let it create compelling vertical search applications for customers that can serve as multimedia launching points for vertical portals. Pixsy has offices in San Francisco, CA and Seattle, WA and was founded by a team of engineers and business leaders hailing from Microsoft, Sony, and ValueClick.