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Increasing Incidence of Disease and the Diagnostic Accuracy Rendered by Contrast Media Spur Growth in North America - New analysis from Frost & Sullivan, The North American Contrast Media Market, finds that the markets earned revenues of $1.37 billion in 2006 and estimates this to reach $2.16 billion in 2013
Increasing Incidence of Disease and the Diagnostic Accuracy Rendered by Contrast Media Spur Growth in North America

 

NewswireToday - /newswire/ - Palo Alto, CA, United States, 2007/07/26 - New analysis from Frost & Sullivan, The North American Contrast Media Market, finds that the markets earned revenues of $1.37 billion in 2006 and estimates this to reach $2.16 billion in 2013.

   
 
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The North American contrast media market is experiencing rapid growth in several segments, spurred by the aging population and increased incidence of diseases, especially cardiovascular. This is driving demand for contrast media, which enhances images of anatomical regions including the cardiovascular and gastrointestinal systems. The improved ability to clearly delineate previously tough-to-recognize anatomical regions creates several market opportunities.

New analysis from Frost & Sullivan (medicalimaging.frost.com), The North American Contrast Media Market, finds that the markets earned revenues of $1.37 billion in 2006 and estimates this to reach $2.16 billion in 2013.

If you are interested in a virtual brochure, which provides manufacturers, end users, and other industry participants an overview of the latest analysis of The North American Contrast Media Market, then send an email to Melina Trevino - Corporate Communications at melina.trevino[.]frost.com with the following information: your full name, company name, title, telephone number, email address, city, state, and country. We will send you the information via email upon receipt of the above information.

“Contrast media vendors are capitalizing on innovative medical imaging technologies requiring the use of contrast media to improve the diagnosis of diseases and simultaneously reinvigorate their bottom lines,” notes Frost & Sullivan Research Analyst A.J. Ajibade.

Improvements to medical imaging technologies are increasing the application base for contrast media. Additionally, magnetic resonance angiography (MRA) and computed tomography angiography (CTA), are improving cardiovascular disease diagnosis, and used increasingly with contrast media.

Increasingly realized as their role in improving diagnostic accuracy, contrast media are gaining vast acceptance and thus encouraging sales in the market.

However, group purchasing organization (GPO) contracts are reducing total market revenues, while improving sales for only a few market participants. These GPO contracts are often characterized as dense with stipulations that may serve to benefit the interests of the GPOs and affiliated healthcare organizations.

Since this market is becoming increasingly dependent on contracts to secure sales, vendors that are not included in these healthcare contracts, which are exclusive in some cases, are facing escalating financial woes.

“Vendors must become fully aware of the purchasing process and make calculated decisions to secure their companies’ sales, while improving the outlook for the total market,” explains A.J. Ajibade. “With respect to product innovation, it is imperative that the contrast media products are compatible with new applications.”

Contrast media manufacturers, vendors, distributors, and end users must involve themselves in substantive lobbying efforts to prevent potential products from being locked out of availability to healthcare providers. They should aggressively focus on efforts that provide healthcare organizations equal accessibility to all market products.

The contrast media market is significant in medical imaging, and its future viability will have profound implications on the future trends of diagnostic imaging.

The North American Contrast Media Market is part of the Medical Imaging Growth Partnership Service Program. All research services included in subscriptions provide detailed market opportunities and industry trends evaluated following extensive interviews with market participants. Interviews with the press are available.

About Frost & Sullivan
Frost & Sullivan, a global growth consulting company, has been partnering with clients to support the development of innovative strategies for more than 40 years. The company's industry expertise integrates growth consulting, growth partnership service, and corporate management training to identify and develop opportunities. Frost & Sullivan serves an extensive clientele that includes Global 1000 companies, emerging companies, and the investment community by providing comprehensive industry coverage that reflects a unique global perspective, and combines ongoing analysis of markets, technologies, econometrics, and demographics. For more information, visit .

 
 
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Increasing Incidence of Disease and the Diagnostic Accuracy Rendered by Contrast Media Spur Growth in North America

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Publisher Contact: Melina Trevino 
210.247.2440 melina.trevino[.]frost.com
 
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